The Little Modification Of The Google's Logo

According to the report from the foreign media yesterday

, Google would revise the display mode of the searching result in order to help users much easier to find the information or the picture what they need.

Google will introduce some new tools and make small modifications to the logo of "??Google"??. Its color of red, blue, green, yellow will become lighter and the shade of the backsetting will become shallow. Besides, the character of "??TM"?? will be removed at the right side of the logo but this does not mean that Google gives up the legal ownership of the trademark.

The most noticeable change is that the web searching result on the left hand of the page adds more searching tools whose function is to redeploy the result in order to find the exact category, for example, news, picture, blog or video. The leader in charge of the product management department, Johanna Wright, said that company had started to improve the new tool since 2006.

The professional analysts said that all the change made by the Google is to guarantee the leading position in web searching market. Google also indicated that their company had made more than 550 times of modifications only in last year.

Microsoft released Bing searching engine 11 months ago, which is to compete with Google in the searching field. Since the release of the tool, its share in the US market increses from 8% to about 12%. But the survey from the market studying company shows that Google"??s share of the US market reach up to 65% only in last one year.

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by: katelyn

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