The Multiple Uses And Methods Of Garment Printing
Garment printing is now an incredibly popular way of promoting a company
, of advertising a company's or person's services, or just creating a great company identity or brand.
Garment printing is also a superb way of producing a staff uniform. By simply making sure your staff base are dressed in the same t shirts, for example, you have a uniform look that impresses clients and creates a good image for your company. And with the right garment printing company it's quick, cheap and easy to do too! Many small businesses even use garment printing as a cost-effective alternative to print, radio and television advertising.
An enormous amount of organisations use garment printing, across both public and private sectors and of course friends and family too. Stag or hen parties are popular occasions to create a set of printed t-shirts or baseball caps for example. So, whether for advertising, for social use, as a staff uniform or as a promotional tool, garment printing is big business.
When looking for a good garment printer always look for one that provides a free sampling service so that you can be sure you get style, size and quality absolutely spot on.
Always look for customer service with good and guaranteed lead times. Try to find a company who can offer variety - variety of garments, variety of colours, styles, and variety of printing methods.
There are lots of different types of garment printing, and the most popular are summarised below:
Screen Printing
One of the oldest, cheapest and most popular garment printing processes, screen printing usually best suits t shirts. A woven mesh supports an ink blocking stencil so that open areas of mesh transfer ink as a sharp-edged image. A roller is then moved across the screen stencil, forcing or pumping ink past the threads of the woven mesh in to the open areas.
Direct to Garment Printing
In direct to garment printing (or DTG) the image is printed directly onto the T-shirt by using a special kind of inkjet printer. This method of garment printing offers a greater level of flexibility by way of color variation and time.
Heat Transfer Printing
In heat transfer printing, heat and pressure is used to transfer ink, via a sheet of carrier paper, to the garment.
Hand painting and airbrushing
These two methods can be used in combination with t shirt screen printing to give special effects or to add artistic value to the pattern or design.
Digital Printing
This method of garment printing has the advantage of using any number of colors but lacks a wide screen printing set-up process, thus making it best for smaller orders of t-shirts and shirts.
In short, there is an enormous variety of ways of garment printing, and a huge number of companies who offer garment printing services. The best are those who can be a one stop shop for all those methods listed above, and for embroidery and design and artwork too. Companies such as Creative Apparel in Stockport, Fanela in Leicestershire and Evolve Branding in Peterborough should be able to tick all these boxes for you, and more. But do your research first, so that you get everything out of your garment printing order that you can!
by: Sara Allom
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