The Never-ending Seo Myths Ruling The Industry
Whenever a new concept or a development is introduced
, several myths or false ideologies by default evolve with it. The credit may be given to those people, who do not believe in it or to the competitors of that particular invention. Same is the situation with SEO; the power of SEO in earning profit, its magical influence that generates traffic, getting higher ranking for the business and several other things, which can add great value to a small business or a large scale business, are simply doubted upon.
Some of the myths that are related to the SEO world and can create confusion for a company in benefiting its services are:
SEO is easy
There is confusion in whether SEO is really easy or not? If it is difficult then, what is that thing, which makes it simpler? There is always a curiosity in business people regarding this. So an easy answer to this is SEO altogether is a huge process, which is not at all simple. The initial step of getting the website indexed on Google is easy but later when it comes to getting higher ranking then you can say that its not a kids play. To be competitive in the competition, a smarter approach with in-depth knowledge is required.
One-time Strategy:
One of the most common myths that is circulating in the SEO industry is that once the website is customized by implementing SEO strategy, the work is completed. SEO in India is believed similar to living thing, to ensure its healthy life, it is necessary to feed it regularly. Several professional SEO companies in India work with this strategy and do continuous work on their SEO projects. The regular maintenance of the website or any other SEO work is assured when services are rendered by Indian SEO companies.
SEO is equal to positive results:
If you are a business person and have ever got the chance to interact with different SEO practitioners, then you might have come across this phrase quite a lot of time. In order to draw in more clientele, many SEO practitioners do say this. Therefore, it is important to know that SEO is not a magical thing in itself, but it is made magical or powerful with the use of appropriate strategy, apt tactics, and customized working style. Every business has different requirement, therefore, it is essential to utilize the power of SEO judiciously.
Google do not support SEO:
Google has always supported SEO practices, which are ethical. In fact, Google does encourage the website owners to adopt SEO and see the difference. The statement that Google hates SEO is spread over the internet by the Google haters. These haters even use regular search algorithm updates by Google to create mismanagement in SEO (i.e. paid link schemes, black hat, automated link-building).
by: Tom Smith
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