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The Power Of Seeing His Past: "Billionaire" Trey White & Evolv

Ifyou are interested in knowing more about Trey White aka Roscoe Frederick White III it's a story well worth enjoying.


In fact, the more that you know, the funnier it gets. I invite you to study all of the websites listed within this posting.

The latest incarnation of Trey White The Business Guru is as the founder & CEO of EvolvHealth, a self-stated manufacturer and marketer of "neutraceutical" beverages.

Here let's go to the Evolv website:


"EvolvHealth, LLC is a direct sales company developed by a team of scientists in conjunction with seasoned entrepreneurs, marketers and direct sellers. The team is led by the Founder and Chairman, Mr. Trey White."

Evolv's slick website and over-the-top videos promote White as a visionary leader of historical business accomplishments.The originalpre-launch video foundon YouTubefrom Evolv seems definitely intended for that purpose, as Whitetrumpets that he is only "weeks away from launching the next billion dollar company in network marketing." And other early-stage videosstill available on YouTube pretty much serve the same purpose.

In these videos, White describes himself as "a businessperson and serial entrepreneur from Dallas, Texas." True enough.

And he talks about his past achievements in the DotCom Era as well as within the nationwide ethanol industry. The pitch is assured and convincing.

While never making the claim himself, it is fascinating that White repeatedly allowshimself to be styled as a "billionaire" in Evolv-related videos.Search the term Trey White Evolv billionaire in either Google or YouTube and see what you find.

Or just watch that video that you'll find on YouTube whereTrey grins from ear to ear without any protest whatsoever as he is introduced as a "multi-billionaire.

Indeed, at the websiteof his separate venture firm White Ventures, with its welcome page grandeloquently brandishing the subtitle "The Power Of Seeing The Future" Whitehyperinflates his professional accomplishment as follows:

"Trey White, CEO

"Mr. White is Chairman and CEO of White Ventures, Ltd., a private equity company headquartered in Dallas , Texas . White Ventures controls and manages over $200+ million in assets through White Ventures and its affiliates. The company holds controlling interests in companies within these industries: real estate property, real estate development, manufacturing, technology, oil and gas and renewable fuels. Mr. White is also committed to investing in the production of renewable fuel sources both domestically and on a global basis. White Ventures' philosophy is to invest in forward thinking solutions where technology will accelerate and create exponential benefits and new markets in global economies.

"Mr. White funded and co-founded HomeBuilder.com, the nation's largest MLS system for new homes and the official web site of the National Association of Homebuilders. He took the company public in 1999 as HomeStore.com with a market capitalization of $3 billion. Prior to a secondary stock offering, HomeStore reached a market cap of $10 billion with $350 million in revenues in 250 markets employing 3,000 nationwide. Mr. White serves on boards of several corporations.

Wow. Pretty cool stuff. Dynamic guy, right?

But The Power Of Seeing The Future is only surpassed by The Power Of Seeing His Past.

Check out that statement above taken from White Ventures website, where White claimed in regard to HomeBuilder.com that "[h]e took the company public in 1999 as HomeStore.com with a market capitalization of $3 billion."

Those were White's words: and not anyone else's.

The only problem with this hyperbole is that when you check the filings made with the Securities Exchange Commission relating to the 1999 initial public offering of Homestore.com, it becomes apparent that White had no such role.

In fact, at http://www.sec.gov/Archives/edgar/data/1085770/0000944209-00-000093.txt, onecan review the final form of prospectus that was cleared by the SEC for circulation during 1999 for the marketing of theHomestore.com IPO: which document was required by law to essentially list every significant executive or stockholder of the Homestore firm involved in its going public process.

The name "Trey White" (or any mention of White under any of his other aliases) doesn't appear anywhere in the document.

(And in fact, when you run a search of this web document for the last name "White," the only reference point is a major stockholder of Homestore.com named "Fred. R. White, Jr." - who is the FATHER of our own Frederick Roscoe "Trey" White III in question.)

So maybe Trey was running his Daddy.

Or maybe instead Trey was just running his mouth.

But the one thing that Trey White wasn't running during 1999 was HomeStore.com, much less taking it public.

Maybe White was hoping that no one would actually take the time to check out his personal history, including his claims to fame with Homestore.com. Or even with respect to his involvement with "the fourth largest ethanol producer in North America."

What ever happened to that ethanol producer? Just before the founding of EvolvHealth, during 2009, a Dallas Business Journal article makes clear what happened to that ethanol producer:

"Friday, May 15, 2009

"White Energy is latest ethanol refiner to file Chapter 11

"Dallas Business Journal - by Chad Eric Watt, Staff writer

"A Dallas-based ethanol business with three refineries has filed for Chapter 11 bankruptcy protection after its lenders said it defaulted on its main credit facility. White Energy Inc. operates three ethanol refineries: in Hereford and Plainview, Texas and in Russell, Kan. It is one of the 10 largest ethanol producers in the country and the No. 2 producer of gluten for food companies in the country. White produced $500 million in revenue in 2008, according to its bankruptcy filings."

Strange that Trey doesn't tell you about this development when touting his involvement with the "fourth largest ethanol producer in North America."

Now go back and listen to this video found at http://www.youtube.com/watch?v=L4a70rMKg0A. At the 2:50 mark of this clip, White emphatically talks about "my track record of building multi-billion dollar companies [and] taking companies public.

What track record?

With what "multi-billion dollar companies" has Trey White been involved? And what companies has Trey White taken public?

And has Trey White ever served any role with a multi-billion dollar public company?

We know about Homestore.com as well as White Energy. But note White's claim to have started a number of companies during the course of his career as "a serial entrepreneur."

Surprisingly, the claim is true enough. Indeed, let's look at some of Trey's other initiatives over the past decade since his supposed leadership of Homestore.com.

For example, Trey hasn't in recent years notably mentioned his involvement as the founder of Bridgeport Power, an electricity retailer in the Texas deregulated energy market that went defunct after a couple years of operations, leaving its customers stranded.

And Trey also doesn't much talk about Marlin Atlantis anymore and its series of planned residential community developments in Texas. Click on some of the webpages tfound at http://www.marlinatlantis.com/communities_Developments.html hat are supposedly maintained by Marlin Atlantis for its communities in supposed development -- such as Cross Oak Ranch or Esperanza Bourne -- to get a sense as to why Trey doesn't talk about these dormant efforts.

And what else does Trey White not talk about?

The fact that, given applicable securities laws,Trey White could not have served as a Director or senior executive of a publicly-traded company.

In fact, Trey White can't even vote!

Why? BecauseTrey White is a convicted felon.

Indeed, White was convicted during 1988 under Texas criminal law in respect of a felony charge (Charge Number F-8588654) of Possession Of A Controlled Substance in Dallas County, Texas, with the judicial disposition of that offense on February 19, 1988. (For those interested in digging further, the TRS Entry ID Number of the case 7432423 and the Court Entry Status ID Number is 2798735.)

And now this former-druggie-turned-self-claimed-business-giant is selling "neutraceuticals?"

Beyond the drug charges, Trey's bio ignores the other conviction on White's record involving a Class A Misdemeanor Assault To Cause Bodily Injury (Charge Number 964311301010) that was finalized roughly a decade later on February 7, 1997. (The TRS Entry ID Number of the case 7432424 and the Tracking incident Number used by state law enforcement is 9002966768.)


That's the hard factual reality about Trey White.Despite what hethe Evolv leadership would like for you to blindly believe, Trey White is no billionaire.

Instead, Trey White is instead a convicted felon who is a careerist promoter of his own hyperinflated business accomplishments.

The Power Of Seeing His Past: "Billionaire" Trey White & Evolv

By: WaterHead
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