The Right Message Acquires The Right Results

As a telemarketer, you probably have dozens and dozens of experience of answering machines that answer your calls instead of real people

. This may be very depressing on your part since you really want to make that sale. Nowadays a lot of people don't spend much time in their own homes that's why you get that "Please leave a message after the beep" message all the time. So how can you make that sale knowing most of your calls will go through an answering machine that will answer your call?

All is not lost. As a phone marketer from a reputable call center, you just have to leave the right message to the right kind of people. For example, you call someone from a reputable company with intent of selling some of the products that you have on your product line-up. Don't let them immediately know that you want to sell them something. Instead, try to tell them that you are interested about their company, things they do and their goals. Try to sound just like this:

"Good day, I was surfing the Internet and come across your website. I'm interested in what your company does. Maybe we could meet sometime, just give me a callback. Thanks!"

As you can see on this message that you would sound like you just wanted to meet the person and talk about their company. Most prospect customers, especially those with companies and businesses, would not be able to resist the opportunity to deal business transactions with other people, especially if it's a chance for the company to financially gain with the outcome of the transaction. If you can, try to tell them about what you are offering them only when they ask. Also, here's another example:

"Good day, my name is ----- and I represent a company called ---- We cater to the needs of people especially with your stature. We have a lot of products in store that you may be interested in. Just give us a callback anytime so that we can discuss the business deal. Thanks." The example above is not a very good way to start selling something since you already want to sell the product even at the start of the call. Most people, with business or not, will just stop your message half-way through and just skip to the next one if they hear this type of message. So always remember to plan what you're going to say to get that necessary sale.

You can also try teleprospecting first before you do any actual telesales ventures. When we say teleprospecting it means that you will first gather information about possible leads for you to sell your products and services effectively and to the right kind of people. This can also act as your research material so you would know how to rub your potential clients the right way.

Remember that most people hate the idea of other people trying to sell them something but love the feeling and power of buying something. Most people are natural born shoppers. You just need to figure out what they want to buy. Just build a strong relationship first by leaving a message, then when your client calls back you can now build rapport in order to find out their needs so that you may be able to find a solution to their problems by the use of your product. Who knows, you might even get strong referrals from that company along the way. Just always remember to stick to the facts.

by: Belinda Summers

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