The Secrets To A Successful Directory Submission

One of the strategies of Search Engine Optimization (SEO) is directory submission

. Directory submission is the process of submitting a website to an online directory. Along with the website, the address and a short description of the website are also submitted. In other words, directory submission is practically getting a website enlisted with an online directory.

Getting enlisted with a directory is important because the directory provides the list of approved websites only. Unlike search engines, websites have to be submitted and approved, rather than generated out of programs that scan the net for websites to be included in their database.

Although both search engines and directory submission are used in SEO, they employ different methods and strategies. Moreover, directory submission is procedural as compared with search engines. Therefore, it is advisable for websites to be prepared before submission in order to get the approval from online directories. Here are some tips that are helpful in achieving successful directory submissions.

Set up your website. Since specific online directories establish a set of criteria for the approval of websites, it is important to set-up your website properly before thinking of any directory submission. Finding out what these criteria are and ensuring that your website is in tune with the requirements of the directory is the first step toward a directory listing.

Prepare an impressive directory submission. Other than setting up your website, this is the most crucial step in directory submission. There are certain factors that have to be observed in writing your directory submission. First and foremost you need to write your actual business name as the title of your website. Most directories prefer it this way; it would immediately give them an idea of what your website is all about.

A short description of your website which is comprised of 150-255 words should describe your website in a clear and concise manner. It should be noted that the description is limited by the number of words, such that you should see to it that every word counts.

If some directories allow you to provide keywords, write down these keywords in accordance with their importance. See to it that you follow the format of the specific directory since formats vary for different directories.

Choose the appropriate category. Finally, it is very important to submit your website to the appropriate directory. A lot of submissions get rejected because submissions are not done on the appropriate category. Thus, there is no need to rush; browse through the directory carefully and find the most appropriate category that best fits your website.

Submit to quality directories. Do not just submit to any directory for the sake of submitting. It will just be a waste of time. Research on quality directories and direct your submissions to these.

by: Gen Wright

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