The problem with ping
Z running Ping this week the latest update for iTunes
, Apple is now adding social elements to its software. Ping is in fact the discovery of the social function of music in iTunes. You friend, do, or lurk to see what other people music on iTunes, people you know, people do-how, reviews, or buy.
Ping is very promising, not least because of the achievement by Apples iTunes music to 160 million consumers. And it is undoubtedly better in time. But the market, it is riddled with problems that arise from the fact that Apple does not know how to create social programs. It is completely out of its element and it shows.
The biggest problem I have with Ping is that it lives in iTunes. Not only live on iTunes, it is not insulated. iTunes is not social. It is not even on the network. Ping and does not communicate with other social network. I do not see iTunes Pings people in Twitter, Facebook, or anywhere else. A Ping iTunes is getting more social, the problem is that I do not live in iTunes. This is the shop. I want to go to buy things and get out as fast as I can. Im not sure, Ping will hang there, I wanted more.
Lets start by logging. It is not easy to find people you already know the Ping. Facebook Connect was to resolve that, however, that function is turned off to Apple and Facebook work their differences . So what is left is to type in the names of people and hope that the Ping service, or invite them to an e-mail. I hope that nobody else is claimed their name. (name of the fight with the tenants and the spammers are already starting. Earlier today, I found several Steve Jobs accounts, which have already been cleared). There is no mechanism to import contacts from Gmail, or e-mail and / or other persons seeking to apply now on Twitter or other social network.
remains you can find one or two early adopter friends and clicking through to their profile, who apply and add interesting people. Only people can find now are the tech blogs I follow, and elsewhere, people from different reasons. I do not know if they have any taste in music, but I think Ill find out soon. Getting up and running should be easier than this but this is not a deal breaker.
After starting a few people, you can see all the songs are similar rate, review, or buy. Creates a real-time stream of social activity, which gives the points of entry into the iTunes music store. Also, working on the iPhone and iPod Touch.
But do not be confused with Apples social ambitions. Ping is driving more sales on iTunes. Is completely separate of the existing iTunes library songs. You can not like a song while listening to an existing collection. If you bought a song or an album, like Ping assumed(bad assumption), but none of the current activities of listening, you are in the stream.
as you can only store songs on iTunes. And even that which is not easy. There is a big as the button for each album, but if you like the song, click the down arrow next to buy. Be careful not to hit buy unless really like a song.
When you do like a song, which appears in the stream with a nice button to buy for all your friends to follow in his footsteps. Of course, you can not hear the whole song before you decide to buy, just try. You can not play the action. You can not really do much other than peddle music to your friends.
Ping is just too commercial. This is not funny. There is even a banner or any obvious game mechanics. There is no way to check which of the people, the music is best measured Recommenders additional purchases from people who apply to them, like or other means.
Ping is a tool for iTunes and promotional teams. If you follow the band as U2, it seems that they get a special account that allows them to upload videos(and who knows what else). Why can not I upload photos or videos to the stream? I can not even leave a comment or a random status updates without the taste, evaluation, or buying a song or album.
While Im sure, Ping will help increase sales, and this is probably something Ill check when Im in iTunes do something else, it is not as important as it could be. The most interesting information in iTunes is what your friends are actually listening to and what he thinks of the songs they know by hearts in your music library. Simply allowing people and promote the songs from their existing collections while they listen to their iTunes or their iPods Ping would be much better. Sharing playlists else is thinking.
Ping can be much more than that: a single, controlling, and boring.
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The problem with ping
By: blue22
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