Tips To Set Up Presentation Folder Printing For Your Company

Flyers and folders are the backbone of many marketing strategies for advertisers

. They can be mailed, emailed, and presented at conferences. They are informative and colorful. It's a fact, however, that presentation folder printing must be set up correctly for the outcome to be attractive and influential.

You will find that the printing professional you choose has the equipment and knowledge needed to show off your presentation in the best light. The colors will stand out and be noticed and your presentation will be a hit. If you decide to choose colors and just submit your work to the printer without further communication, this could be a big mistake.

The colors need to be translated from a computer to the machine that prints. When the communication is wrong between the two, the result is the wrong color. The communication must come from the customer and be given to the printing professional in order for the color to come out right. When your printer tells the computer which colors are specified, the computer can then correctly communicate with the machine that does the printing, and the results should be perfect.

Your printing professional has a calibrated monitor that shows the colors much more accurately than a regular monitor sitting on a personal computer at home. It uses the color wheel provided to it to make the determination about the proper colors through coding. When you decide to prepare your postcard printing yourself, you may have it all right, right down to the last period. But if you have not matched the colors up correctly to the color wheel, the end result could be a disaster.

When you decide on your presentation folder format, you may make it very simple for a mailing, or as elaborate as a bound booklet. It could end up looking like a magazine, if you want to spend that much money.

If your folder is going to be lengthy, it may be placed in one of many attractive folder covers on the market. They could be clear, or colored, or golden, whatever is appropriate to your product or service. These are usually bound by staples and then covered with a plastic spine, or sometimes bound by a plastic spiral using a binding machine. You may even want a three-ring binder for larger presentations.

Software is also key. If you use software that allows you to crop your pictures and border them with any color you like, this is very useful. Regardless, the software must let you place your photos or clipart exactly where you want them placed. A chart can only be effective if it is properly placed in the presentation. And some software can wrap the text telling the story around the images neatly and appropriately to make the presentation look really sharp.

by: Ben Pate

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