Tools to Maximize Your Social Marketing Efforts on Twitter
Tools to Maximize Your Social Marketing Efforts on Twitter
Twitter Tools
Tools to maximize social marketing efforts on Twitter.
There are all kinds of analogies I could use here but since I was born and raised in Oregon logging country, this is the one that immediately jumps to mind.
Trying to do social marketing on Twitter without the proper tools is like trying to cut down a giant redwood with a pen knife rather than with a two man chain saw.
Now for all you tree huggers out there...don't get your panties in a knot...it's only an analogy...I'm not really going to cut down a giant redwood. Earl Gibbons ate enough of them all by himself.
Twitter Search
As you know, Twitter has become many things to many people. What you may not know is this; corporations are even using Twitter to help with customer service.
Companies are able to tune into consumers discussing their products through Twitter. Twitter Search allows anyone to monitor keywords and key phrases, including your company name, to find out what people are tweeting about. Imagine the value of this ability to instantly take the pulse of a good cross section of their consumer base. Corporations normally would pay enormous amounts of money to gain this information.
If you are an internet marketer you can also use Twitter Search to monitor key words and phrases in your own niche. Then it would behoove you to follow those who have a similar interest.
The more people you add to your network the more people will be able to see your tweets, the more people who see your tweets the more click-through you will get to your blog or website. So add a lot of friends and continue to look for more followers
Setting up Automation Tools will save you precious time!
There are a few different tools that you absolutely must set up with your Twitter account before you start marketing. These automation tools will save you a lot of time, and allow you to tie your Twitter account to other social networking sites.
Tweetlater
Hey Rockin Robbin, tweet...tweet
Tweet from the treetops all night long Rockin and Boppin and singin this song...and all day too. TweetLater is a tool that allows you to post tweets even if you are not in front of your PC... without typing the tweet on your PDA or on your mobile.
You will use TweetLater to post your tweets for you all day and all night. You will be able to make tweets for future posting. With TweetLater, you can set up your Twitter account to auto message people who follow you with a personal message such as "thank you for following me, check out my blog at [http://www....].". It will seem more personal but you won't have to do it yourself!
As a marketer, you have to acknowledge the power of reaching out to your audience. So the more consistently and the more personally that you reach out to them, the more they will gravitate towards your business. Having a
TweetLater account ensures that your audience will regularly be reminded of you. It is definitely a good idea to inform your audience more and more about your business.
Out of sight...Out of mind.
Nowadays everything is instant gratification, from mobile email to micro-waved nuclear nugget meals. Everyone wants it now and if they don't see it...they forget it. It's tough even to take a vacation without losing some of your business due to the lack of that daily connecting with your audience. With TweetLater, you will avoid this unfortunate occurrence. As you take a week off from your marketing tasks, the automated portion of your business will keep on working for you.
Twirl
A small pop up window that will allow you to see your twitter feed live on your desktop called Twhirl is one of the first things you will want to download. This fantastic tool allows you to 'Tweet' and receive Tweets directly to and from your desktop. This saves you having to log into Twitter.com each time you feel a tweet coming on.
Twhirl connects to multiple Twitter, laconi.ca, Friendfeed and Seesmic accounts and you can cross-post your updates to Jaiku and many other sites like Facebook, MySpace, LinkedIn and more via Ping.fm
This is a must have tool if you want to succeed using Twitter for marketing.
You can find Twhirl at http://www.twhirl.org Just follow the instructions for downloading the software.
Follow Guru's in Your Niche
You should find several people in your niche who are popular and follow all of their followers. This is easy to do. Just go to their profile and click on followers. As you go down the list you will see whether you are already following them or not. If it says follow under their picture...you aren't following them...just click on that follow sign and you will be...following them.
The guru's will post content that their followers find valuable. Filter out the good content, and then post it to your followers. This will make it easy for you to post great content for your followers & have them respect you as an authority in your niche (make sure you give credit for the source of the material unless you totally re-write it).
So those are some of the keys to Twitter success. Now let's get down to the real nitty gritty...the most important aspect of your Twitter campaign.
How to build a huge army of followers.
Note: Twitter will only allow you to follow 2000 people, until you have 2000 followers. There's a way to deal with this temporary setback that we will cover in this next section.
Twitter Friend Adder
Ok, now I am going to share with you a tool, which can totally automate the process of following people. It can take longer than molasses in January if you do it manually. When I started out I did it manually and it does work... as a matter of fact it works very well. But with this tool you just click a button and it will start following the people you want to follow automatically.
It also has a feature that will allow you to un-follow people who are not following you.
The un-follow feature will let you get around the 2000 Twitter limit we talked about before. If you would like to automate the friend adding process, then go to the link below and get the Twitter Friend adder. It is by far the best Twitter adder I have used and costs just $50 one time. You just let it go to work for you while you carry on with other things...like sleeping, fishing, eating and maybe even occasionally...doing the horizontal mambo.
Now if the 50 bucks is giving you heartburn...I've gotta tell you. It's one of the best fifty dollar investments I have ever made. It's all about traffic...right? Well the more followers you have on Twitter, the more prospects you have exposed to your products and services. And I have never seen a faster growing marketplace with as much global potential as Twitter. I more than made my investment back within the first four hours I used this product.
Twitter Friend Adder
Hummingbird
Hummingbird.com
Hummingbird is a much more powerful software that takes what FriendAdder does and elevates it to a much higher and more automated level. For instance, Hummingbird is designed to pause when you have hit Twitter limits, keeping you notified and safe from risks.
If folks don't reciprocate your follow with a follow back and if you want to un-follow those people (necessary if you are at your daily Twitter limit...and want to follow others), it is painful. You might use a service like FriendorFollow.com but it is not always accurate, and while it does save time in finding those you follow but aren't following back, you still have to go to each one and un-follow (3 clicks each minimum).
With Hummingbird, similar to follow all, it gives you an Unfollow All, which will comb through your profile and un-follow those who aren't following you.
"There are key people that don't follow you that you don't want to un-follow!" Hummingbird gives users the ability to designate VIPs. These are people it remembers as you never wanting to un-follow.
Protect Previously Un-followed
With this feature Hummingbird allows you to not follow those you have previously followed (as they won't likely follow you back).
You've identified someone who you respect, and would like to follow some or all of their followers, while looking at all their followers you hit the follow all button.
One time consuming aspect of building your twitter profile for business is the tedious task of following en masse. If you identify someone you like and wish to follow their followers, you have to click to follow for each one. Not a good use of time. Hummingbird users get a "Follow All" option just off the gear icon on the toolbar.
Powerful Methods to become an Elite
Automate everything.
What's it worth to be able to time-warp past years of network building to become a Twitter Elite in a matter of days?
What's it worth to be able to instantly move tens of thousands of people to your sales?
Generate thousands of highly targeted followers completely hands free.
Hummingbird has a one time charge. No monthly fees, no recurring costs.
So there you have it. My recommendations for Twitter tools that will help elevate your business profile to the extreme.
Now there are two sources I used that gave me step by step instructions for most of these tools. If you find that you have a problem following the instructions given by the various software vendors then you need to go to the following two websites. They will take you by the hand and lead you to the Promised Land.
Twitter Traffic Machine
Twitter Traffic Exposed
I hope this has been helpful.
Until next post
Live the Dream,
Dave Carter
This article was originally published at http://www.automatic-sponsoring.c
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