Top 5 Tips To Get Your Website Rank Top On Google

We all respect a search engine optimization consultant who manages to pull a seemingly

normal webpage from a page 3 or 4 rank to being on the first page of a search term result. The debate on how Google ranks websites is always a hot one and a seemingly never-ending one.

Nevertheless, how do websites make it on the first page of Google, and is it as hard as some people claim? Is it only privy to a few search engine optimization companies and consultants? A keen look at the strategies most consistently used by top ranked websites suggests not. There is a growing belief amongst search engine optimization consultants, that it is possible, to get that top ranking on Google through systematic application of strategy and knowledge. Here, we discuss the most looked into strategies and tips on this subject.

1. Develop an SEO strategy and align it with your corporate and business strategy

Your endeavor to achieve a particular page rank on Google should be part of an overall SEO strategy. This SEO strategy should be part of a bigger marketing strategy that your company has developed. The most prolific SEO companies have advised their clients to focus on SEO as part of the larger, broader plan; a plan on which sequential and developmental growth is the focus. Get a good search engine optimization consultant to help you align your SEO strategy with your business strategy.

2. Let the page grow organically

Websites that use black hat strategies to get on top of Google ranks eventually flop, and actually risk being banned by the search engine. The first rule of every business game is honesty. Websites that grow organically are strong, stable, and well respected by Google. Make it clear to your SEO consultant that you intend to use only white hat tools in marketing your website and nothing short of that. You will be glad you did.

3. Actively work on and market your website

Successful websites are actively marketed, with the focus being to hit the highest possible rank within a reasonable period. There are numerous ways of actively working your website up the ladder. Your SEO consultant will recommend getting a good-looking website, easy to flip through, with content and keywords relevant to its visitors. Market the site on forums, link it with related sites, use social media to spread the word around, update its content as often as possible, and use any other e-marketing tools recommended by your search engine marketing company.

4. Give it time.

This is a general rule - no child is born today, walks tomorrow, and competes with Usain Bolt on the following day. Give your website time, and as you actively work on it, it will get there.

5. Follow up and Maintenance

Do a weekly, monthly and quarterly review of the progress your website is making on Google ranks. Make improvements where necessary. Technology is changing by the day and you need to keep abreast with the latest and best website marketing tools.

Above all, make your website as relevant as possible to your visitors. Market it and give it time. Eventually, as my search engine optimization consultant has always told me, a good website will always find its way up on Google.

by: Joy Davenport

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