When going online marketing, most corporates have their own Facebook Fan Page but they all have difficulties in having fans and fan retention. The main problems are their content and how they communicate with their fans. Here are your top tips to be on top on Facebook.
Update your offers
Discounts or promotions must be one of the most interesting news that makes your fans remain "LIKE" and even recommend their friends to LIKE your fan page. And this is the easiest way to be active on Facebook. You just need to share your offer link or post your banner image, ect. Your fans find real benefits to be your fan and they will be loyal to your page.
Be cool! Have fun!
Sharing a funny Youtube Video or an interesting news works. Facebook users want to have fun and get connected. Googling top news to source something fun or searching top funny videos on Youtube may help your fan page lively and cool.
Often communicate with your fans
Traditional marketing gives one way communication but social media marketing requires your interaction with your customers. You should try answer all of your fans' questions or just simply like their comments. The bottom line is your fans' feeling. They must receive responses from you to believe that you appreciate their feedbacks. Positive impression makes your brand soar.
Join the other groups
You may want to search for other related groups to join. The best strategy is to hide in the crowd and communicate with those who are interested in your industry. After being active for a while, you may suggest them back to your fan page.
Most corporates use Facebook as their branding tool but not many of them did build relationship with their fans well. By applying those tips, you will find your fan page totally different and obviously more LIKEs!