Top Websites

What makes a website successful? What should you include on your site that will make it stand out

? Whether youre building a site that will help you to establish an online community, you are starting a blog, or you want to make your business the premier organization in your city, making sure your internet creation falls in the ranks of the top websites is the key. How do you do that? Here are a few tips. If you are using a website builder, you should include some keywords that will be published along with your website. This way you can use search engine optimization to draw more people to your site. For instance, if you sell gourmet desserts and specialty foods online, you may want to include keywords like cookies, cakes, or gourmet on your keyword list. This way, even if a customer cant remember the name of your company or site, your website will still show up in search engine results if the right keywords are used. Top websites are also very appealing to the eye. Custom websites are ones that people dont soon forget, so make sure that your graphics and font are especially eye-catching. Even though you want your site to be creative, it is still important to ensure that the font is very easy to read and that you are not using colors that are too bright or too dull. Remember, people are reading your site material from a computer screen, which is different that reading on paper. It is important not to make your website too long. Top websites offer a lot of information in a little bit of space. Talk about the main objective of your company, offer a short bio of the CEO and staff members, and include a few FAQs. But try not to be too wordy so that you will not steer readers away. People want to go to your site to get information fast, and the more they have to search for what they really need, the less likely they are to visit again. You should also make sure that you update your website as often as possible. If you are selling new products that you want consumers to know about, make the necessary changes to your pages. If you have just added a new member to your staff, introduce him or her on the site. Regular updates on top websites will let readers know that you are putting effort into keeping them informed, and could increase your customer base. Do not forget to include a lot of vivid pictures as well, so that your consumers can get a clear idea of what they are purchasing. Along with static pictures, include a video. Videos are great tools.

Top Websites

By: Lou Sorell

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