Trends That Never Ignored In Case Of Digital Marketing

Today online marketing is playing vital role in online business promotions

. In internet marketing daily new trends are coming and axiom to change digital marketing trends and online personals are following the same. But they do not know what changes is required and consequence of that changes. Yet, they need to aware of all changes that is going in online industries. All online market engineers need to aware new technologies and theirs use to gain profit.

Today big giant of online marketing like amazon, flipkart and big vendors teach us to change now according to new digital marketing trends otherwise how will you survive in the coming future.

Here is some point need to concentrate on that and follow accordingly.

Direct Marketing: - Direct marketing is one to one marketing or mass marketing. Make your marketing strategy according to consumer and what they want from your business. Simple make your digital marketing strategy for consumers. A research say that 72% of consumers want to be one to one marketing approaches, but only 40% is getting that. A research from google had done on one- to one marketing approaches and analysis that, advertiser, who is using one to one marketing approaches by mobile, TV and online, got 74% brand recall.

Locations Based Approach: - It is one of best trend of todays online marketing. Google algorithm has changed and following location based content searches, means provides results according to locations content. Deliver high quality and meaningful content that is important part of businesss digital marketing strategy. These advertising approaches instantly increase your online marketing conversion rate when done right. What should do to follow this approach:-

Use locations specific domain IP

Create your web site with mobile version

Use Adwords campaign to demographic target

Claim your google place listing

Video marketing: - As recent research of eMarketers over 1.3 millions video are watched per day in US alone. Marketing by Video is one of best way of online marketing and easy way to make loyalty among consumers. So use a small video in your websites and you will see your increased conversions.

Social Networking:- Social network is place where consumer are directly interact with your business. Social media generates more traffic to your sites if done properly. Make fan page on facebook which have 1/12 of world populations and optimize that one. It is a cost effective way to establish direct connection with consumers and engage with them.

Marketing trends gets changes time to time so no worry about that. As a digital marketing agency always, be aware with new trends of digital marketing and potential impact on your business. And last be alert while you choosing online marketing trends for your business.

by: sanath Sharan

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