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Uncompromising Nokian Testing

Tyres are surprisingly technical products, consisting of many components and subject to exacting requirements

. They are active safety factors in vehicles, providing the only contact with the ground. Finns are, by nature, familiar with snow, ice, slush and fickle winter weather. This, however, does not ensure a magic formula for winter tyre (in Finnish: talvirengas) solutions. You also need technical skills, experience, a systematic approach, determination, a good deal of work and a dash of Nordic frenzy.

The main task of R&D is to support the companys status as the manufacturer of the worlds best winter and forestry tyres. The key R&D principle has remained the same for over 75 years: to develop tyres for consumers driving in northern conditions, who demand safety and durability from their tyres in all circumstances.

Development is based on the principle of sustainable safety, which states that the safety properties of a tyre should remain intact, even as the tyre wears.

Safety is improved using technical innovations


Apart from safety and economy, the company also emphasises the advanced features and originality of its products. The innovation processes aim to profitably process and commercialise new ideas. The square stud, driving safety indicator (DSI) and aquaplaning indicator are some of our latest innovations to improve tyre safety and driving comfort.

Sharply focused specialization point the way for R&D

Tyre development requires carefully focused planning. Different market areas need their own customized products. The R&D team keeps close track of the movements and changes in the markets and consumers needs. Creating successful products calls for detailed familiarization, with new developments in automobile technology and confidential co-operation with machine and equipment manufacturers is a must in the development of heavy tyres.

Improved car performance has increased the demand for low-profile, high-speed passenger car tyres, and Nokian Tyres has launched a variety of new products in this segment. SUV (Sport Utility Vehicle) tyres are a growing product group.

In the heavy tyres product area, special emphasis is placed on radial special tyres. The development of retreading materials draws on the vast range of tyre technology know-how and expertise accumulated at Nokian Tyres.

by: Harri Barck
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Uncompromising Nokian Testing Anaheim