Use Seo Software For Competitors Analysis
Because of the increasing number of similar business entities online
, there is a growing competition in all fields. So, it is becoming more and more essential to run competitors analysis to find out what they are doing and how they are doing. It will be only under such circumstances that one can have a clear image of his/her search engine ranking.
Competitors Analysis Factors
When you analyze another site's condition and status to see how much of the market is attracted to them, there are various methods to discover the secrets of their success. Here are some important measure that you can take for such assessment:
O Website Indexation
O Website Ranking in Search Engines
O Website Link Popularity in Search Engines
O Website Link Analysis
Compare Competition Indexation with Yours
One of the reasons for having higher rankings in comparison to the other sites is the number of indexed pages. In competitor analysis, this is one of the factors that require regular check-up. Indexation occurs in different search engines. The number of a site/blog that gets listed in Yahoo is not necessarily the same number that you find in Bing or Google.
By a precise and careful check-up using an SEO software, you will realize which engine has listed more pages of other sites that are ahead of you. Then, you can examine the type of the content they have produced at their sites and form ideas for boosting your own site/blog's ranking through increasing your indexation.
Compare Competition Ranking with Yours
It is important to know what your competitors' places for certain keywords are on the search engines. This can be done by using first-class SEO softwares that indicate your rankings in various search engines, the number of your site's webpages indexed in those search engines, and so on.
You will consequently see how much content you need to produce on your site, how many backlinks you need to obtain for your site, etc. It leads you to certain decision that could help you catch up with your competitors. Some decide to start blogging, some add forums, some include an article directory, etc.
Compare Competition Link Popularity with Yours
The number and more importantly the quality of the links to your site matter a lot in competition with other sites/blogs. By using a powerful SEO software, you can discover both components in details. The backlinks from high ranking sites, authority sites, relevant sites, etc are located and you may copy them by trying to get the same links from those pages or sites.
With experienced consultation or best practices, you may be led toward obtaining some other winning links form other sites and increase the link popularity of your site by them.
Compare Competition Link Analysis with Yours
This is a very important part of site assessment that you can conduct by analyzing what type of links your competitors have got. Then, you check out if they are gained in form of text, image, etc. In case, they are in form of image or text, you find out what the anchor text or alt tags are. It is at this stage that you discover the keywords your competitor is using.
Key phrases are the keys to success and targeted traffic online. A high quality SEO software can show the details of such link analysis to you and you make up your mind what methods to deploy so that you can leave other sites behind. So, it is important to be equipped with a series of vital tools like a powerful SEO software that can help you in discovering such facts.
by: Rahman Mehraby
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