Useful Ideas To Recover From Panda-penguin Strike
Google Pandas and Google Penguins have affected a number of websites
. The main purpose of both is to decrease the ranking of low-quality websites. It filters out the low-quality content of these websites and pushes them down in the search results.
Initially, most of the information uploaded to the internet appeared on Google. After continuous efforts and gradual progress, Google started to modify its search results and filter websites on its search page according to the quality of its content. Websites with a large among of advertisements were decreased in rank whereas social networking and news websites grew in ranking.
Ernie Schwartz, SEO specialist describes Penguin and Panda updates as an internationally coordinated police raid or a missile. If your website has been affected by a Panda-Penguin strike, below are a few tips to help you get your rating back and survive the Panda and Penguin Filters.
Review
Go through your entire website and search for any practices used in your website that are against the set standards of quality as prescribed by Google. Too many advertisements posted on your website, also known as spamming is one reason your website may be appearing low in the search results. Also, using copied or unoriginal articles from other websites can be a reason for Google to lower your websites ranking.
Aside from, try not to link farm on your website. This means that you are using too many links on your website to develop your website traffic. But this kind of link farming will be filtered by the Panda-Penguin updates and lower your websites rating. Alter your website according to the set rules and regulations of Google to avoid penalty from Panda-penguin updates.
Use a Fresh Approach
Dig for option ways of reaching your audience. Find out what new trends are presently attracting your target market and what topics are of interest to them. Use social media websites to create awareness regarding your products and services by posting pictures and original content describing your products or services. Use backlinks to drive traffic to your website.
Those thinking about your products and services will undoubtedly view your posts and visit your website to further explore your offerings.
Clients Come First
Your clients are your first precedence. To capture their awareness, you need to give them a positive expertise when they visit your website. For this purpose, fill the pages of your website with captivating rich articles and continuously update them with new and original ideas. This will not only help you avoid penalty from Panda-Penguin updates, it will also help drive more traffic to your website.
Webmaster Tools
Use Webmaster tools to your benefit. Monitor the amount of people who visit your website using site maps and analytical tools. Also, observe the purpose of their visit and try to enhance on the areas that actually attract customers on your website. This will not only help you keep current visitors, it will also boost the number of unique visitors that visit your website.
These are essential tips to keep in mind if you want to avoid being penalized by the Panda and Penguin updates. Following them will certainly help you increase your ranking as an SEO website on Google search results and enhance the traffic on your website.
by: Lee Janos
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