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Using Advertising Products To Keep You Dry

A promo item can be anything a company wants it to be

. Anything that might have a business name and/or phone number affixed to it, and that is appropriate for the community to receive, is a chief candidate for a marketing product. The more helpful or enjoyable the item is, the better.

Advertising products such as pens, pencils, and keychains have been around forever. They're easy to put lettering on and workers are able to give them out effortlessly and hold a huge number of them aside for clients to pick up from a "free" pile or basket.

New kinds of advertising items have recently become popular too, and for good reason: they're just as useful as the previously mentioned marketing items. Umbrellas are some of the most popular marketing items anywhere. They're big enough to hold the name of a company, a phone number, or even a slogan. Passers by on the street can see the umbrella's lettering and get to know a business better than ever before.

The size of the umbrella is an asset to its use as a promotional item, but so is itshelpfulnessto anyone that a company might choose to give it to. Think of how significant umbrellas are to just about everyone. No one wants to get rained on, so everyone, at some time, needs an umbrella.


When companies give away promo items such as umbrellas, it's normal to have a "male" and "female" version of the gift, or to have a neutral color that neither gender would find offensive. When this has been settled on, any group can safely give away umbrellas to employees or buyers and expect a healthy "thanks!' in return. Umbrellas are one of society's greatest everyday tools and they save so many people from discomfort.

A group that buys umbrellas to form its line of advertising items for customers and employees will be making a intelligent decision. Once those umbrellas are given away, they'll be traveling whenever it rains and the person behind your umbrella-carrying buyer or employee will have a large-font impression of your business name, as well as phone number and any message you might also want to print on the umbrella.

Umbrellas are a shade more expensive than other promo items but when weighed against the large amount of profit they can garner, they're similarly priced. The possibility to put not only a business name, but a phone number and motto, is like having a mobile billboard walking around whenever it rains, something that most businesses would pay good money for.

by: Jack Scott
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