However, according to Mary T. McDowell, the Nokia executive vice president, it is still too early to say whether it is bringing concrete benefits to Nokia. But, it is not only good business but also about doing good for the community. And this service, if it continues to expand to other poor area, will no doubt contribute to the development of developing countries. So far, the farmers are embracing the service. And the sale of cell phone in those countries is increasing fast.