Various Ways to Do Affiliate Marketing
Various Ways to Do Affiliate Marketing
Various Ways to Do Affiliate Marketing
Affiliate marketing described the business model that a merchant shares a percentage of their sales with the person that referred them. This term has been concentrated to mean internet referrals, and is generally accomplished by posting links on one site that refer visitors to the merchant, but affiliate (referral) marketing can involve far more than links from one site to another.Below are 5 different ways that merchants are commonly promoted by affiliates: 1. Banner Links: This is the most common way that merchant sites are promoted by affiliates. This is where you have content on your site that is drawing visitors but along the top, bottom, sides, and sometimes in the middle are ads promoting the merchant. This type of affiliate marketing is very similar to conventional advertising. 2. Product Links: This type of referral is generally accomplished on sites specifically build around the affiliate links. If someone is looking for shoes, you build a shoe store or a shoe review site that has information about the shoe, but when someone is ready to get more information about the shoe or purchase the shoe, the link goes to the affiliate merchant to fulfill the order rather than to your site's shopping cart. This type of affiliate program has a much higher conversion rate relative to banner links because the content is so similar. 3. Promotional E-mails: For anyone who has a good database of newsletter followers or who routinely sends out promotional e-mails, this is one of the best ways to do affiliate marketing, because the customers of your promotional e-mail already trust your judgment and appreciate the recommendations. Just make sure that the products you are promoting are truly high value products otherwise you may hurt you reputation and other businesses. 4. Social Networking: Facebook, Twitter, blogger, and the like are great ways to promote products and merchants. All of these platforms have been fully commercialized already making product promotion a natural thing and you friends and followers really appreciate a good recommendation or learning about products they have not considered before. Like E-mails, just make sure that you are only promoting high value products that you feel comfortable recommending to friends and family. 5. Local Flyers: It may seem out of place for an internet referral, but flyers around the local neighborhood can be a great way to promote a merchant. It is such a rare thing now days to get door to door flyers and other promotions because of the higher costs but if you have the time, they are highly productive. This type of promotion works particularly well when you have a special page that automatically redirects to your merchant (yourdomain.com redirects to merchantdomain.com/#affiliate) or if the page has a special discount that is tracked by the merchant.Like all business, when doing affiliate marketing think outside the conventional and focus on your strengths. If you already have a good blog and a lot of facebook followers, then these are two great ways to get started in affiliate marketing and if not, start with the conventional and build additional avenues as you become more comfortable.
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