Video Marketing, How It Works

Why should you do video marketing?

Why should you do video marketing?

1.It works.

2.Search engines love videos. It is not all that new yet is still what is hotand we become more involved in videos because they feel so much more personal than other mediaand when we want to see something the search engines want to show it to us because they make money when they keep us happy.

3.When someone watches a video of you, their mind processes it very similar as seeing you in person and it make them feel very similar as though they had a conversation with you and increase their feelings of trust.

4.It is a powerful way to get your key words and links posted all over the web in places that search engines promote.

What can you market with videos? If it's on the web, you can market it with videos! Any website, article, and page... even your blog. Use the original or best version of every one of your articles on your blog, and everything on the web. Your blog is something you will always have total control over. As you discover new and better ways to accomplish your goals you can continue to change your blog.

It is easy to do. You only need your video to be around one - two minutes in length. People have short attention spans and no one wants to wait too long for it to load. Your audience will be more comfortable with you if you introduce yourself at the beginning of your video, give them your city and your solution the their problem or need, What you are putting out there needs to solve a problem or improve a situation. People have problems, give them your solution.

Giving a great tip on your topic is another good way to get people interested in clicking on your link. These kind of videos hold a persons ationtion longer so it can be about two to four minutes long.

For the this last kind you will need to get out of the house for, they are with brief interviews with leaders in the field of what you're marketing. These are much easier than most people think. Just go to events that the leaders are at and ask them if they would do a viseo with you. They have a vested interest in helping you sell more and they are very willing to spend a little time helping you out. And if you don't know what to do, then ask them to help you out. Most often they have made many more of these marking videos than you have and will do most of the work for you. Never be afraid to ask for advice.

Editing your marketing video;

Microsoft Window comes with a great video editor. It has the entire tool you will need to edit you video. You will need to add the key words, discretion, and URL same as you do when you submit an article. You should also put a URL right on the bottom of your video. This increases familiarity with your web address as well as the viewer may not know where to find the URL and this way they do not have to find it.

For loading purposes, keep the video at 3.9 mega bits per second. If you need to you can go up to 7 mega bytes per second. You should keep the video file less than 80 mega bits. The smaller the video, the better.

Distribution;

You will need to distribute your video to as many "YouTube" type of websites as you can. Make sure they allow advertisement videos.

by: Joseph A

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