Video Marketing Tips

Here are five tips to keep in mind when wanting to market your videos online:

1. Create a video that people will want to watch. Before you start marketing your video, make sure it contains information that people are seeking. You can do this by checking out what is being searched for on Google using keyword finder or Yahoo. This is a key part of making your video marketing a lot more effective.

2. Have a video player that suits your needs. Everyone seems to think that the only way to market a video is to place it on video-sharing websites like YouTube. I agree and think it is important to upload your video to these sites; but do not forget that you will be limited with regard to what you will be able to do with the video player. Take a look at some of these video players, EZs3, Veeple, and Wistia, and see the cool features that they have. By using the players just mentioned, you will be able to place banner ads, keep great statics, and put interactive ads into your videos.

3. Video distribution is key. One of the most important things to keep in mind when marketing your video is quality views. Think of it like getting quality traffic to your website. The concept is the same when you are seeking eyeballs for your video. Depending on the goal of your video, it is important to place it on websites that best match the subject which with you are dealing.

4. Video marketing takes patience. The best thing about having a video online is that if you offer valuable information, it will get passed on to other viewers. It may take some time in the beginning, but after your video catches on and word of mouth starts to kick in, you will start to get more views.

5. Keep marketing. If one method you are trying does not work, then try new ways. It is important to find what works best for you. Every video has a different goal and is in a different niche. With this in mind, you have to use some trial and error to see what works best for you.

by: Michael Bayer

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