Voice Broadcasting Generate Instant Leads
After the huge success of bulk SMS communication experts have gone one step ahead and developed several marketing tools, based on this platform
. These are called SMS solutions. Some of those subsets are mentioned below.
1. Short and long code SMS.
2. Voice SMS.
The above two options are also used for marketing purposes, just like bulk SMS.
Bulk Voice SMS as the name suggests is a process of sending a pre recorded marketing message to thousands of mobile phone subscribers and even fixed line phones across the country. You can simply record a marketing message which also includes back ground music, and send it to your customers using the text to speech engine. IVR based voice SMS can be sent to mobile phones and landline numbers.
Mentioned below are some of the salient features of this platform.
1. Voice SMS is a versatile tool which can be sent all around the country. It has in-built emotions, which makes it an effective marketing tool especially in 2 and 3 tier cities where people still like to communicate and interact in a more humane manner.
2. Language barrier is non-existent. Record messages in several languages depending on the target location.
3. Diversified application areas. It can also be used as a communication as well as a marketing tool.
4. It is internet based, which means the task is accomplished using a high speed connection.
5. You can time voice message just like bulk message.
6. An amazing tool to send out alerts.
7. You can send/dial thousands of voice SMS's within minutes.
Today, SMS has changed the way we communicate. It all began with text messages that were sent to friends, colleagues and family for a quick hello. Even now it is one the most preferred ways to keep in touch. However, a parallel option of SMS also exists which is typically used to market products and services.
Unlike personal text messages which is generally sent from a mobile device, bulk SMS is sent via software without the use of any mobile phone. This is accomplished via internet.
Online SMS to Mobile offers a great way to communicate or advertise.
As a user you just need to register, making the required payment. Once you have registered, you can use the web based interface to send mass messages to thousands of mobile phone users. To send these marketing messages regularly you need to buy SMS credits.
There are some websites which offer free SMS service, albeit with a cap.
Voice Broadcasting is a hosted solution. Marketers can record a message and schedule the date and time. Voice broadcast offers numerous speeds; just a hundred voice messages per minute to thousands. This platform is highly scalable and provides customer tracking and analytics features. Marketers can control the speed with which the messages are sent.
One of the biggest advantages with this method is the instant transfer of call to interested leads, which is a great way to increase revenues.
by: Srinivas Sakhare
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