Volunteer Management And 7 Trends Changing Volunteer Recognition And Volunteer Recruitment

Volunteer management means being aware of the trends in society affecting volunteering

, volunteer recognition and volunteer recruitment. If you can see the trends that are happening around you, then you can see the future of volunteering.

7 TRENDS INTO THE FUTURE

In volunteer management, your ability to respond to these trends will increase the long-term success of your volunteer recruitment, retention and volunteer recognition efforts. We have studied 100s of these trends, so let's share with you 7 of the most important trends impacting on the future of volunteering.

TREND 1 - CHANGING FAMILY STRUCTURES

Our traditional concept of the family is rapidly being transformed. There are now more blended and step-families, single parent families and families with same-sex parents. Further, couples are delaying childbirth or not having children at all. Still other people are choosing to live alone and remain single. So how can your organization or group adapt and recruit more volunteers from these varying family structures?

TREND 2 - WORK PATTERNS ARE CHANGING

Did you know that only one-third of the workforce still work Monday to Friday and 9 to 5? Today, there's more casual and part-time employees, more home-based businesses and more women in the workforce. The concept of a job for life no longer exists, as people change careers on a continual basis. Can you find ways to use these changes in the working world to benefit you in the volunteering world?

TREND 3 - TRANSFORMING BUSINESS RELATIONSHIPS

You would be aware of the catch words in the business world of the triple bottom line. Companies are reviewing their performances beyond profits to their community and environmental commitment. Also, clients are choosing to support companies that are environmentally and socially responsible. Enormous opportunities exist to form community based partnerships between the companies and the voluntary sector.

TREND 4 - WATCH THE BABY BOOMERS

The Baby Boomers because of their sheer size and numbers are the most dominant population force. They will redefine and reshape volunteering worldwide. If you watch closely what the baby boomers do, you will see how volunteer management, recruitment and recognition will change in the future.

TREND 5 - LITIGIOUS CONCERNS

As society becomes even more litigious, the litigation threat can deter potential recruits who are concerned about being sued. Make sure that there is appropriate insurance cover and reassure volunteers that they are covered under your personal accident, public liability and professional indemnity policies.

TREND 6 - TECHNOLOGY IS RAPIDLY CHANGING

On a daily basis, even more people are using the internet to choose their volunteering opportunities. If you are not on the web, then potential recruits are passing you by. Besides surfing for volunteering roles, more people are using technology to carry out volunteer work online. The range of online volunteering opportunities is only limited by your own imagination and will continue to expand in the future.

TREND 7 - THE TIME DEPRIVED POPULATION

We used to believe that technology would give us greater leisure time, less stress and a more relaxed lifestyle. But the opposite has happened. With the internet, emails and mobile phones we are now instantly contactable. People are time poor. They do not have enough time to spend with their families, let alone undertake any voluntary work. Organizations and groups must learn to provide volunteering opportunities that allow people to feel time enriched not time poor.

SEE THE FUTURE AND BE AHEAD

Responding to these 7 important trends will ensure you more success in your volunteer recruitment, retention and volunteer recognition efforts. You will also be way ahead of many others involved in volunteer management.

by: Judy Esmond

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