Want To Be In The 5% Who Succeed With Information Marketing?

It is a fact that 95% of those beginning an online information marketing business will not attain success

. Every resource you need to learn from is available, there is an incredible amount of help waiting for you, many excellent step by step courses to show you what to do and how to do it. Yet only 5% will ultimately make money and build a successful internet business.

Why should this be? Take twenty people who are shown exactly what to do and how to do it for creating and building an online information marketing business and it would be reasonable to assume that the majority would go on and enjoy success. Yet only one of them will make it. It is an extraordinary statistic but one that runs true to most things in life.

You should not be under some illusion that starting an information marketing business is a sure fire guarantee for success. It should be though. It can be. Yet is everything is available on a plate for you to use and benefit from, then why should the failure rate be so incredibly high?

This failure rate is not just applicable to information marketing. It is applicable to life in general. It all boils down to the fact that successful people are prepared to do the things that unsuccessful people are not willing to do. And that means only one thing, namely taking action through small steps one at a time. It is about consistently doing all the jobs that are required to continually create and build.

You might say that we all do that. Yet what identifies those that will succeed in life and in particular information marketing is that their philosophy creates their attitude that creates their actions that creates their results resulting in the creation of success. They know that an internet business is not built in one day or week. It always takes time to see solid results and they will only appear when steady work is undertaken over a period of time.

We live in an instantaneous world. Do you get stressed that the microwave oven takes a minute or two to heat up some food? You are hungry and you want the food now, not in a few minutes! Nowadays so much of life is lived in the "I want it now". In a movie of a novel, the story might have taken place over many years in the book but in the film you can have the whole story within two hours, sometimes quicker.

So when creating and building an online information marketing business there is a need to undertake little jobs often and to accept that the results will not be instantaneous. Writing only one article and publishing it will not bring in a flood of new orders. In fact you may not notice much difference in visitor numbers to your website. It is when the results do not appear instantaneously that people then start to lose interest and doubt whether they should continue. Those that do actually start to create their information marketing business have to be patient for the cumulative effect of all those little actions to take effect.

You won't see instant results tomorrow or next week but slowly and steadily what you did do yesterday, what you do today and what you will do tomorrow will ensure that you will have success next month and next year. Most can't wait and want it now. The few that are prepared to undertake the small actions on a consistent basis and not stop when results don't appear quickly will be the ones welcomed into the 5% club and enjoy the fruits of their successful information marketing business.

by: Michael Tasker

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