Want to promote using imprinted gifts? Success is in the bag
Want to promote using imprinted gifts? Success is in the bag
Whether you want to promote your company's brand, thank customers, generate prospects, recognize employees or raise funds, promotional items are the hot ticket to success.
When it comes to choosing what kind of gift to get, consider time-honored promotional bags. What makes bags and totes such a strong contender in imprinted gifts? It's their virtually infinite usability and versatility.
Consider these opportunities:
Business Conference or Trade Show Booth Giveaway:
Attendees need a bag or tote in which to carry their event program, note pads and other giveaways. What better way to spread your brand than by making sure the promotional bag they carry with them throughout the event prominently displays your logo?
Sport-Related Activity or Event:
What sport doesn't require an equipment bag, uniform bag or even locker-room bag? Let it be yours. What better way to ensure that your sport-industry brand is seen by your prospective customers?
Shoppers:
Every consumer shops for groceries. In today's environmentally conscious era, many shoppers carry their own recycled, reusable bags. Give out these promotional bags or totes for your next gift and get repeated exposure for your logo wherever and whenever your gift recipients shop.
Campers and Hikers:
Backpacks are de rigueur for hikers and campers. They are often used by walkers and can be seen on the backs of commuters who bicycle to work. If your prospective customers are active, a backpack is a gift they will use and appreciate. While they use the backpack you hand out, your logo goes where they go.
Travelers:
Imagine your brand being boldly exposed in airports around the country or around the world. Soft-sided bags are often used as carry-ons to be seen in the airport and on planes. Even tote bags are used for travel as they make handy carry-ons.
In fact, promotional totes are appropriately named, as they let users "tote" anything anywhere. The more they go, the more exposure you get.
The market is full of choices of bags. You can pick from dozens of styles and colors to create the gift that fits your event, your budget, and your brand. Then you can double the power of your gift by putting a custom imprinted pen, pencil, highlighter or marker in the bag. Choose a bag, tote or backpack with a pen loop and the recipient of your gift will see it as having even more value.
Logo pens expand the exposure of your brand into places like the office, the house, and the retail store.
Unlike a single email, a sales letter, a newspaper ad, or even a TV commercial, promotional items such as bags and logo pens live on past the moment in which they are given. Some are still being seen 10 to 15 years after they were handed out. On a cost-per-exposure basis, there is rarely such a cost-effective advertising channel.
So when it comes to promoting with imprinted gifts, success is in the bag and in the pen, too.
of MARCO Promotional Products
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