Warning: Do Not Ignore These Mobile App Development Trends

What are the trends that nowadays shape mobile application development market

? There are numerous types of mobile applications across the stores of Android, Apple, RIM and Windows Phone, but most of them fall into following category:

Location Based Services

This area attracts a lot of developers. As one of the most preferred domain, apps built around location based services are expected to reach 1.4 billion users by 2014. Nearly all location based services get good response. These types of apps offer services based on location, personal preference, gender and other similar details of user. They deliver a personalized search experience. Some most popular apps for location based services are Glympse (Android, iOS and Blackberry), Foursquare (Android, iOS and Blackberry), Locale (Android), Google Maps (Android), VouchAR (iOS) etc.

Social networking

Social Networking is also one of the fastest growing app categories. It is attracting more and more mobile application developers. Apps based on social networking are increasing the traffic every day. Such traffic is related to email messaging, video games and commerce. For all these reasons, social networking apps use cloud storage. It is expected that global sites will soon partner with third parties for using open APIs. This partnership will let them work as infrastructure providers and data warehouses as well.

Mobile search

Lately users prefer smartphones for any sort of search as maximum are always on the go. The main category is visual search that is mostly related to product searches and price comparison charts. Many users go for mobile searches when they want to make reservations or buy a ticket. So, it is all about immediate results that mobile user wants to get through mobile searches. Many mobile device manufacturers have tied-up with mobile search application developers for providing a better experience to end-users.

Mobile Commerce

Mobile commerce is another hot area. It is a form of ecommerce but on mobile platform popularly known as mTail. Many developers are moving towards mobile platforms for ecommerce related activities. They are also expecting for advancement in mobile technologies so that features, e.g. check-in can be integrated in a precise manner.

Mobile payment:

Mobile manufacturers are looking for implementing near field communication (NFC) payment system in smartphones. According to Gartner, the NFC payment system will become a major technology by 2015. This will let consumers easily use their mobile devices for making payments without losing security.

by: Shubhangi Verma

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