Web Design Los Angeles: The Little Box That Could

You spend a lot of resources ensuring that your web design in Los Angeles is eye-catching

and interactive but you know what people first look for when they go visit a website? You may not expect it but its the search box.

The search box, that old thing?

Yes. You know why? Because visitors still want to know they are fully in control. Even if you think you made your website very easy to navigate, ask if your grandmother disagrees. This is especially true if you are an e-commerce website which may have missed on reaching out to a sector of the population that has all the time in the world to browse the Internet and the money to spendthe pensioners and retirees. Do you really think they would be impressed with all your animation, your videos, the interactive buttons and colorful texts? Without a conspicuous search box they can find immediately when they get lost in navigation, they often close your page and go to another one.

You can make the most complex web page if you like through Local SEO Los Angeles, but the search box is one feature in any web design that should be left untouched.

Try and try again? Not.

You may have heard of the adage, try and try again until you succeed. Unfortunately, in the Internet, theres a certain limit to the number of tries by the consumers. If they type on your search box something that they look for and the results are unclear, their successive attempts tend on end up in failure. Again, the end result and they become frustrated, give up and go somewhere else. Going back to the senior citizens, they typically spend nearly twice the amount of time on searches compared to younger people and its typically a hit-and-miss.

Tweaking the search box

The search engine in your website should be able to handle contractions, punctuations, plurals and other special characters. You should always assume that people dont refine their searches, which is a true assumption, so you anticipate what they need. The results page should also show the most relevant rather than all the documents related to the keyword. Studies show that most searches in web pages are limited to one-word or two-word queries, so you hone your results page to handle this issue. The advance searches feature of your web design in Sacramento should be offered as an option, not imposition. Maybe you can put another box under the search engine which allows customers to choose whether they want to utilize the advance search option.

by: Creatine Marketing

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