Web Video Editing Essentials For All Websites

When it comes to web video editing, let's assume that we've got our content

, everything we need, it's cut up the way we want with zooming in and zooming out and things like that. Now we want to add an intro or and outro, or transition in between - what Web Video Production Services review typically shows. In your menu or functions or tools that you have to use in iMovie, you will find transitions.

What transitions do is load. You've got a whole bunch of transitions. So this will just add a nice effect to what you do in terms of the footage, especially if you transition into something else, if you're trying to denote time passing or cut a few things together. You might do something like a cross dissolve or a fade to black or a fade to white, sometimes called a dip to colour as well, where you just flash to another colour very briefly and it just denotes that time has passed in some way.

Think about when you're doing it. Often when you see these new little cross dissolves, you think, oh that would look cool. It's one of those web video editing things, one or two colours, one or two fonts are better. I like simple, so I like fade to black, cross dissolve, that type of thing. Occasionally I might use the dot or the page turning, depending on what it is I'm trying to get across.

My friend is a design person and we always joke about the lens flare, a tool in Photoshop. You add a lens flare to something and it looks really cool and it does and it's super easy, but it's a very amateur thing to someone who knows. It can look cool to the untrained eye but the trained eye will look at it and say, they've just added a lens flare. So I find some of these web video editing tools can be a little bit gimmicky. So I personally like to go for, it depends on the situation and there are always exceptions, but I like to go for the simple dissolves and the fades and so on for my SEO blog videos.

If it's about you delivering some content to people, really you don't want to distract them with the fancy things you can do. It's about just making it clear and concise. Most things, good audio, good framing, those kinds of things, it's about the things that you don't notice, the invisible things. You notice bad audio or you notice a bad shot because it's unpleasing to the eye or the ear. So in these situations, you want something that just gets the job done.

For these transitions, in iMovie, it's really easy, you just hover over it, you click it and you drag it in. You'll get a green bar. This softens it a little bit. The great thing with these transitions, a nice web video editing strategy, is you can adjust the length of these. If you double click on it, it will bring it up, you can change it so I can make it one second long so you'll get a slower cross dissolve. It has a default setting. A slower cross dissolve will denote a little bit longer time and things like that. You can do a fade to black. Sort of a website advice, with iMovie it's great you can just drop it in and it will replace it and it will go back.

by: Jimmy Cox

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