If you are serious about your online presence on google you must be ever vigilant over your keywords
. As a web design sydney company you are for ever on alert regarding your google ranking. If you slide down the rankings a bit for say the keyword web design or website design you would have to do every thing that is available in order to reverse the slide and improve you serach engine ranking.
There is nothing worse than see ing you ranking go down and conversely there is nothing better for you online marketing strategy than seeing your ranking improve and move up the google page. It is even better for you and for your business to see your URL overtake a competitor and move above him.
The general public in most cases are unaware of this and are not really fully understanding the details for google page rank and what it does mean for your business when it comes to obtaining a better position on google.
Most people tend to ignore it and I must say that they do ignore it at their own peril. For if they leave it for too long they will have no other area to advertise in and will have to star form the very very beginning with their own search engine optimisation. the trick is to start early and keep plugging away. If you do not do it as soon as you register your URL then you will eventually have to do it later on down the track at more expense, lost time and lost business opportunities.