What Are The Secret Three Letters For Online Marketing Success?

Don't underestimate the rational behind a USP

Don't underestimate the rational behind a USP. In fact, you are selling yourself first, then the product second. By building up their confidence in you through telling your story as part of the "sell", the prospect will be able to identify with you and say to themselves "that's me" or "I have had that problem too". Always remember, people buy people first and the product or service that you offer second. Through creating a USP, your prospects and customers will attach themslves to you, create loyalty and can be your unofficial salesforce. Just imagine what online marketing success is there for you to achieve.

What Are The Secret Three Letters For Online Marketing Success?

By: Michael Tasker

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