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What Is The Role Of Telecommunication In Promotion Of Industry?

Mankind progressed tremendously from the stone-age to the present day developments

. Man invented and discovered many things and technologies for his living and survival. These all led him to make his resources for his betterment. Today's era is the era of telecom communication and advertisement. The business depends very much on the effective role of telecom for its promotion. Telecommunication had become an integral part of business activities. The executives need to learn how to use and manipulate to achieve their set goals.

Industrial development has played a vital role in the human life. Different industries came into being with the passage of time like agriculture, banking and finance, textile, medical, computer hardware and soft ware, telecommunication etc. Every industry has its development plans, desired objectives; but for the development of every industry, training of employees for the concerned industry in related field is very important. The employees are trained during their job or during the internship.

Telecommunication industry plays vital role in promotion of business and products. In order to expand the business of the companies, the managers assigned the task of marketing and advertisement to their marketing departments and other related agencies, as this is the easiest way to promote their services and products. Telecommunication is the backbone of almost every business so the right training and counseling on the given direction of the project is very important in order to obtain the desire results.

Along with telecom training, executive coaching is also very important. One of the important roles of executive is to deal with his or her employees in an effective way, understand their desires, problems and expectations. He or she should know their abilities and capabilities and also their shortcomings. This is something to be practiced and may not be found in the books.


Both telecom training and executive coaching are of the equivalent worth and both bring benefits to the business. As telecom training is more concerned with the training of the employees who are more involved in the operational activities, whereas the executive coaching has its worth in order to give training to the executive leaders, manager, the supervisors etc. In the services oriented industry coaching of the supervisors are very much needed for the team management and acquiring the desired results, similarly the organizations which have a large operational activities need their work to be outsourced to the agencies to perform the operations on their behalf, mostly these activities are occurred in product oriented companies so they are more dependents on the telecommunication industry, which enhances their promotion and their sales.

In addition to executive coaching, leadership development also plays a vital role to maintain a sustainable leadership environment in an organization, which enables the supervisors to give the better direction to their subordinates towards work. Leadership programs should be organized in such a way that they should develop the skills of the individual which enables him to supervise, lead and to accomplish. Such types of training programs strengthen leadership motivational and communication skills. It also provides the individual to encourage the working team in order to perform their duties and to accomplish the task.

For the industrial development, training courses, executive coaching and leadership development programs are very important for the growth of the businesses. An Industry which depends on the promotional or advertisement activities and have limited resources to make a move can have help from telecommunication technology. Telecom training is very important for such type of business / agencies which accept the work outsourced by some organization.

by: Anna Williams
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