What Sales Techniques Deliver The Best Results?

Every sales technique has its own uniqueness

Every sales technique has its own uniqueness. The special flavor is added on to by the sales person and the customer involved in the transaction. While some customers are indifferent and cold to whatever options a sales person provides to them, there will be an enthusiastic category willing to hear and make their own choices. The targets of a sales person are both these categories. Dealing with the former category can be tough no doubt, but this is what constitutes the challenge of being a salesperson.

While dealing with cold customers, one should keep a few tricks of the trade in mind.

1.Do not bring your ego in the professional sphere.

2.Just keep one goal in mind- you have to sell your product no matter what.

3.Use innovative ways of explaining every time the customer rejects your proposals on the face.

4.Provide on-the-spot discounts to change the mind of the customer. It always works.

5.Tie up another product to the one being sold and provide it as a free offer.

These depend on the smartness and flexibility of a sales person. You should know your target and undertake means which will shape the ends. While an over enthusiastic customer can be a boon, it can also be a problem at times.

While dealing with enthusiastic customers, a different category of tricks are to be followed.

1.Do not go overboard with the customers enthusiasm and divert from your goal of selling the product.

2.Listen to what the customer has to say but always showcase your product as the best in the pipeline.

3.List out the pros of the products in a way that the customer can not fire on spot cons of it.

4.Make an honest deal. Selling a bad product harms the faith of customers and affects the promotions of products.

5.Make a good impact on the customer such that he or she can connect with you and the product.

Good communication skills are an essential need of the job of a sales person. And, the ability to communicate with local people is mandatory. That is why, while assigning areas to sales persons, a manager should keep in mind the locality, the people and the sales persons understanding of the area. Until and unless the person assigned knows the profile of his customers, the product sale will not bear fruits in numbers.

Reviewing ones own sales performance is a pre requisite need. If you fail on the first day, assessing what went wrong is compulsory, so that next day when you are out on the field and apply other relevant techniques, you dont commit the previous day mistakes. And, do not provide offers that will end up incurring losses.

Always have a previous discussion with your manager about the details of your job and the extent of flexibility allowed. It is a competitive job, do your best and you will achieve success.

by: Mike Willshare

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