What You Should Know About A True Multi-level Plan
A true Multi-Level plan is one in which there is an agreement between yourself and
a manufacturer or distributor to purchase products at wholesale and sell them at retail, also with the right to sponsor others (your down line) thus multiplying your sales base and profits by receiving a percent of the sales made through your downline. Persons you sponsor show others the program and sign them up as members under themselves. In effect you are multiplying your efforts by selling the product through a network of distributors. The downline is usually set up at three to five levels deep although it seldom gets that far.
A common problem in recruiting people is getting them to "Look at the Plan". If they have seen multi-level plans before, they won't give anyone a chance to explain the program as they think they already know all about it. Some get around this by inserting an ad in the local paper, asking interested parties to call about "a good money-making plan". They use a telephone answering machine which advises the caller where and when to attend an "Income Meeting". The machine doesn't give them a chance to ask questions. If they are interested and not just curiosity seekers they may show up for the seminar.
Multi-level selling by large party plan firms are often successful because they keep their members productive through a series of coaxing, weekly meetings, phone calls and home visits. This stimulates activity and better results are obtained. There is no motivation, inspiration or force applied to downliners. Therefore a good many of the multi-level programs can't work and are basically worthless, especially on a 4 or 5 level down line position.
If multi-level programs worked as good as many of them advertise the nation would be flooded with solicitations thousands of times over for every plan on the books. Being able to work a multi-level plan on a part time basis at your leisure, with no pressure from the company as to how much of the product you purchase or the amount of business you must bring in each month, is one of the attractions of this kind of activity but results are usually negative. It's too easy forget about the business, sit back in your easy chair, and watch TV.
Most Multi-level plans state that you can make thousands of dollars by duplicating yourself a few times and your down line doing the same. It never works that way. You are fortunate if a small percent of your down line produces much of anything unless you are able to spend a great deal of time teaching and promoting their business as well as your own.
How are you supposed to get prospects and members? Most of the promotional materials suggest you solicit your friends, neighbors and relatives, at least as a starter. Many people are reluctant to "take advantage" of their friends. Of course, if you have the best bargains available "anywhere" you may be doing them a great favor. Phone calls, word of mouth, direct mail pieces and follow-up, and local classified ads are other methods used to get members and sell the products.
Make sure the organization you choose and the programs they offer are legal. If it is just a pyramid scheme whereby members are merely signing up others for a fee and little if any merchandise is being sold it could be illegal. In any event, this type of operation will produce little if any money-making opportunity. If in doubt it is advisable to check out the firm with the Better Business Bureau.
Remember also, there are some very fine multi-level firms offering good opportunities for success oriented people. Those who thoroughly enjoy meeting and working with others, who are not afraid of hard work, not easily discouraged and who can persevere in the face of many disappointments, have made their fortunes in Multi-level marketing. With such attributes and the right program together with proper training you can be a success in this kind of business.
Copyright (c) 2012 Colon Bolden
by: Colon Bolden
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