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What's the Difference Between a Facebook Fan Page and a Facebook Group Page?

This is one that I didn't quite get my head wrapped around until recently

. Although they have similar functionality, there are small but significant differences between a Facebook fan page and a Facebook group page.

First, let's look at how they're similar:

Both types of pages allow you, and other people, to express your affinity for something. Be it dogs, planes, a person, celebrity etc.

Both allow you to setup forums and have discussions


Both have a wall for posts and allow sharing pictures and videos

Both allow you to message members in bulk

Both allow you to create events that are shared on the member's profiles

Both can be promoted with Facebook ads

Both types of pages send updates to the member's timelines

That's about where the similarities end. Let's look more closely at what a group does that a fan page doesn't do:

You have to be a member of Facebook to access group pages

Create a more personal experience since they are limited to 5000 members, just like your personal profile.

Everything you post to the group is personally tied to your profile.

Group pages are not indexed by the search engines

You can't create a custom url for your group page.

A fan page on the other hand does this:

You can add applications to the page

You can get statistics for your page

Once you have more than 25 fans, you can get a custom url.

Fan pages are indexed by the search engines

Fan pages are available to the general public, so people that are not on Facebook can access them.

So, which one should you create?

Both, if it's appropriate.

I read somewhere that if you're looking to make personal connections, you should make a group page, but if you're wanting to make a corporate type of page, then you should create a fan page.

Before I knew the difference between a fan page and a group page, I created groups. Now that I have a better understanding of the 2 types of pages, I feel more inclined to create fan pages just for the Google juice and the public access of the pages.

I think the main point is to create a community that is interactive, worth joining and staying a member of. That's the main point.

The point is, that with close to 300 million worldwide members (as of this writing) it would be foolhardy to ignore facebook as a source of people/members/fans/customers for your site.

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What's the Difference Between a Facebook Fan Page and a Facebook Group Page?

By: deveau saad
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