What is Black Hat SEO Method and Why It is Bad
What is Black Hat SEO Method and Why It is Bad
Black hat SEO method is a tricky method that is used by webmasters to get targeted traffic to their website. Black hat SEO method is not recommended. If you use black hat seo method, your website will eventually get banned. The search engine will know if you use the black hat SEO method. In fact, it knows everything. If you continue to rank well in the search engine, you should not assume that the search engine won't find out one day. The search engine will have to take some time to investigate your site. If it finds out you are trying to cheat, it will your site in sand box effect. Some webmasters claim that their website is banned and no longer show up in search results after using the black hat method. Though it can help you to get temporary result, it will damage the reputation of the site forever.
There are many types of black hat SEO methods including keyword spamming, using hidden text, doorway pages, cookie stuffing, and URL redirection. Keyword stuffing refers to repeating the same keywords many times in the content. The ideal keyword density is in between 2 4%. You should not use more than 5% of keyword density. Using too many keywords will result in the search engine throwing your website into the sandbox effect. Every single content on the site must have a keyword density of at least 2%. To check the keyword density, you can calculate the number of keywords you included in the content. For example, if the content have 500 words, a 2% keyword density would allow keywords of up to 10 words. This means that if your keyword is wedding cake, you can repeat the wedding cake keywords for 5 times in the content.
Hidden texts involves putting white text in the page. The white text will be hidden to the visitors because it match with the color of the background. The visitors will see a different piece of text. However, the search engine spider will only read the white text. The hidden text method will cause your site to get banned when the search engine spider finds out about it.
If you don't know how to optimize your site, you can hire a SEO company. The SEO company will be able to optimize your site effectively so that it can rank well in the search engine. When hiring a SEO company, make sure you check to see that they are using white SEO method. You can ask them to show you their portfolio. The site listed in the portfolio should rank well in the search engine. You can read customer review to determine the legitimacy of the company. Every SEO company charges a different rate. You should perform shopping comparison between different SEO companies in order to determine who is offering the best price. The price should not be the primary deciding factor but rather the quality of the service. If the price is cheap but the service is lousy, you will be wasting your money.
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