Why Buy Gift Cards?

"Not another!" "Geez, she sure guessed wrong on my size!" How many times have you

heard these statements or some just like them? Giving a gift can be a difficult or sometimes impossible task. Gift giving so easy and convenient when the only task is to buy gift cards.

Holidays, birthdays, anniversaries, graduations, retirement parties, weddings all these occasions usually require gifts. The choice of the right gift can cause such enormous amounts of worry and stress that often the gift giver would rather avoid the celebration than make a mistake about a gift. In some cases a gift of money is appropriate and greatly appreciated. In others money is not an ideal gift because it seems impersonal and to lack any special thought or caring on the part of the giver.

On the other hand, giving a gift can be fraught with peril. So many grandparents have given a granddaughter what they thought was an adorable sweater or blouse only to have the child wrinkle her nose, tell her mother that it is an ugly color and then never wear it.

A gift of clothing is very difficult because preference of size, color and style varies so greatly among people. Then there is the problem of returning a gift. If the giver did not buy the gift at a local store, then the recipient may have trouble returning it. This is particularly a problem for people who live in different states where one store may not have a corresponding branch in another city. It is an extreme problem for those people who live overseas. Often the cost of sending gift packages is far more expensive than the actual cost of the gift items.

A gift card solves all these problems.

It's easy to buy gift cards. A giver can buy a gift card for purchases at a specific store. The gift card is more personal than money because the giver has taken time and effort to decide on a store that would have a wide array of enjoyable gifts for a recipient. The giver can also share his or her own interest in the products offered at the store or focus on a specific hobby of the recipient. Example of this might be gift cards for bookstores, art supply stores, golf supply shops or plant nurseries.

For those who feel a gift card is still more impersonal than a gift, the answer is for the giver to buy gift cards that can be personalized with the recipient's name, special date or significant phrase.

Another imagined pitfall of a gift card is the thought that they are only good for one store.

That problem has been eliminated by the availability of gift cards issued by banks or credit unions. This type of gift card is just the same as money in that it can be used anywhere.

The internet also makes it convenient to buy gift cards. With just a few clicks of a mouse, shopping that might have taken weeks to complete is taken care of. Traffic, parking, crowds, stress, sore feet, and weather problems are all eliminated when the internet is used to buy gift cards.

Gift cards are a fun, efficient, error-proof way to give gifts that will really be appreciated.

by: Gift Card Madness

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