Setting up at a trade show can be awful. Every business should attend one to raise awareness and attract more customers, but that doesn't make the process any less repellent.
Outside events are even worse. You are subjected to the weather, and if it rains, you have no choice but to get wet. Bringing along a large umbrella or some other kind of cover helps.
You could go the extra mile in set up an elaborate tent with a bunch of signs and displays. But it's much smarter if you just get an instant canopy. They have numerous benefits.
Instant canopies only take a few minutes to set up. The frames are well-designed, made of aluminum so as to be extra durable yet light. The fabric is made out of PVC coated nylon, which is pretty resistant to wear and tear.
It is also very easy to place your company logo on an instant canopy. There are a bunch of spaces available on every side of the canopy, perfect for putting your logo in a prominent spot to be viewed.
You can get an instant canopy in practically any color you could possibly desire. You can also get them in different color combinations; this makes it ideal for utilizing your company colors.
A colorful canopy branded with your logo and set up before all the other more complicated stands will definitely assist you in your marketing endeavors. You will stick out in people's minds as the best looking stand that they saw first.
You can easily store and transport an instant canopy. No more worrying about taking an hour to break down your stand at the end of the trade show.
Since they're so easy to pick apart, you really don't need more than one or two people for the process. This makes everything much simpler and much less troublesome.