Why Legislation Could Impact Your Option Of Domain Name
There are many businesses which have opted to carry out their advertisement through the web
. In order to do this effectively these businesses need to register a domain name that is distinctive and unattached to other businesses. The legal implications of registering your business under a used web name are very damaging. You therefore have to carry out thorough research on the best unassigned name for your web trade.
These legislations are very common and each country has different laws that govern the web marketing and advertisement matters. You therefore have to carry out thorough research on the various domain names options that you want to use. There are four main ways to carry out this research that will help you avoid legal battles which may paralyze your business.
You can carry out research on the various search engines and you need to use the most popular ones in order to get the best results. This will entail keying in all the various names that you intend to use. In addition to the names you will have to key in all the descriptive words that you can use in searching for your type of business. This will give you results on which business providers are using similar or closely related names and help you make any modifications.
When a web name is under dispute the matter is taken up by the Internet Corporation for Assigned Names and Numbers (ICANN) for jurisdiction. This body is in charge of all registered web names and it uses a regulatory policy called Uniform Domain Name Dispute Resolution Policy (UDNRDP) to investigate the matters of contention and deliver a verdict. Normally this will be done by panelists who are specialists in trademark names and the fee for such a panel is footed by the complainant or both the complainant and the trademark owner.
Caution should be taken when using the TESS site. This is because it is constantly updated and you might miss out on pertinent updates. For instance, if you do not check the site constantly then you might miss out names that have been updated on the day before you applied for a particular web name and this might affect your business later.
It is important to therefore carry out thorough research on the trademark name you want before you can have it registered for your business. This type of research can be done by the owner of the business or assigned to third parties who specialize in doing it. If you want to do the research on your own you will use search engines and various websites with databases of registered trademarks and find out about businesses selling similar products as yours and using the names you want. You should have a list ready to cross out the already registered names.
You can also use the USA Panel and Trademarks database to carry out this research. This database is referred to as the Trademarks Electronic Search System and it contains all the names of registered trademarks. This can yield important information as it will inform you the names in your particular field of business.
Domain names are very useful in establishing your own trade name and business as well as client base. If poorly chosen these names can be a source of disputes which could damage your reputation. Though time consuming, your research will determine the best name for your business.
by: Dirik Hameed
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