Why Promotional Tote Bags Are The Most Affordable Promotional Products

Promotional items come in all shapes in sizes from the smallest business card to the biggest billboard

. When dealing with different types of promotional items, it can be difficult to decide on not only which product is right for your company, but also which product is most cost effective.

As business cards are small, they will most likely be forgotten about within a few hours of being received by potential clients and consumers. Likewise, a billboard is much too big to fit in ones pocket and very expensive to boot, so not all companies can afford just a grand gesture in advertising.

Where is the happy medium, then? By way of advertisements, there is a much smaller version of a billboard that can get a companys name out there in a very effective way: the promotional tote bag. There are virtually unlimited benefits to creating a professional tote bag with logo customizations, colors and materials.

While there are limitless possibility in the way of promotional items and advertising, there are three types that are most used: the business card, the billboard and the promotional tote bag. Though these are all main stream, there is only one that is a smart and effective solution that is both unforgettable and affordable.

The business card is inexpensive and can be personalized in an unlimited number of ways, from card finishes to logos to colors and more. However, the business card is so common that many people forget they even have a card from a company until their services are no longer needed; or worse, these cards are simply thrown away after acquiring them.

The billboard is one of the most expensive things a company can do for itself and the reaction from consumers can never be predicted. The expense a company puts out for a billboard can be risky to say the least; the public can be fickle after all. While billboards are a very high profile item, they arent the best option for small businesses or companies that are just starting out.

The promotional tote bag is cost effective and versatile, carrying much more than just the items original set out by the company. Totes are not as inexpensive as business cards, but they wont be thrown away any time soon either as they are a very useful product.

When bought in bulk, promotional tote bags can be as low as 20 cents. Assuming that they are being given away, these tote bags can contain valuable information, company extras, and best of all, company advertisement. With this type of advertising, a company can see a return on this type of ad in literally no time.

The promotional tote towers over the business card because there is more to be seen by the public. The print is large enough that you can write down a companys name or phone number and not have to ask twice and doing the same driving down the highway as you pass a billboard isnt exactly a good idea, either. Promotional tote bags are ideal for many businesses, including small ones and start-up companies that dont have a lot of cash to spare.

by: Rajkumar Jonnala

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