Why Your Company Should Consider Aerial Advertising For Its Next Promotional Campaign

Once thought of as a gimmick and a creative way to grab an audience"s attention for

a proposal or announcement has recreated a new to approach advertising. Everyone can remember seeing some sort of promotion or advertisement when there is a plane flying overhead either skywriting a message or toting a banner behind it. The combination of sight and sound attract people to look up and not only glance but to fixate towards the object for a longer than a brief moment.

Think for a second how long you attention is held while flipping through a magazine or newspaper, not long at all most likely.

We have been trained by media and society to move on to the next thought or story in an instant. An advertisement in a magazine for instance is competing with hundreds of other stories, advertising campaigns, fold outs and editorials. The likelihood of your message being the one thing that the reader takes away from the magazine is slim at best. Now imagine you are walking outdoors on your lunch break and you"re at a crowded intersection, you may on the phone or grabbing a quick bite to eat. A plane flies overhead carrying an aerial billboard half the size of a football field. Not only will you most certainly look up but the fact is you are going to remember that advertisement for the foreseeable future.

Due to its novelty and the uncommon nature of the ad your audience is much more conceivably going to have the memory of the advertisement last longer in their minds. The more a consumer recalls your brand or service the more loyalty created and established. Much of today"s advertising methods are meant to disrupt the audience"s attention from something they are doing to if only for a moment to promote their own wares. Whether it is through pop up ads while we surf the internet to having to watch commercials while we are watching our televisions shows they are often intrusive and unwelcomed messages.

Alternatively aerial advertising offers a non intrusive and innovative manner to get your ad campaign to the masses. From flying over rush hour traffic to skywriting during outdoor events and holiday beach weekend"s aerial marketing can bring a fresh new approach to your campaign. Broaden your target market by reaching a diverse group of consumers that normally would not be able to be reached through simply one medium. The sky is the limit with various options and methods that an airplane can help get your message across. To compare what is possible and what best suits your businesses needs visit our website, one of the industries oldest and most respected operators in the aerial marketing world.

by: dunback

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