Women Car Shoppers Are Making A Difference At Dream Cars Credit

The percentage of women customers at Dream Cars Credit in Austin has increased significantly

over the last year, a trend that is being witnessed by dealerships across the country. Their Worry Free Car Buying Experience, along with publications such as Womens Survival Guide to Buying a Car, has helped attract women to Dream Cars Credit that are looking for a comfortable and catering environment in which to purchase a car.

Receiving a 5 Star Rating by women car shoppers means that Dream Cars Credit has been recognized as providing exemplary service to female clients. In addition to being recognized for providing women a comfortable, safe, relaxed, and worry-free environment in which to shop for their next pre-owned car, Dream Cars staff members have undergone training on exactly what women expect, and what they want from their auto dealer, and service department. They have recently hired more women to join their team to ensure that they are catering to the woman car buyers needs.

There have been times when women specifically ask to speak to another woman at the dealership, says Michelle, Marketing Manager for Dream Cars Credit. Instances such as these have been a wake up call for the auto industry to change the way things are done. Women influence 85% of consumer purchases from houses to health care and, of course, automobiles; this statistic has really caught the attention of company execs everywhere.

According to industry reports, women are the largest and fastest growing demographic of used car buyers. Unfortunately, history has shown that women generally dread car shopping more than men for fear of not feeling comfortable or being taken seriously. Dream Cars Credit has gone the extra mile to ensure that everyone feels comfortable and informed so that they can make an educated and pressure free buying decision.

by: Dream Cars Credit

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