When you want to optimize your search engine ranking you will have to concentrate of lots of things
, one of it is images. Proper optimization of images will help you get a better ranking of search engine.
Are you not getting an idea about poor ranking of your website? Do you wish to take a step ahead in making it rank better? Well in that case you now optimize your search engine ranking with the help of images. Yes, you read it right! Images are the best medium to communicate what you wish to say. It has been statistically seen that a huge percentage of online searchers opt for images over content. The impact of image is much higher than the impact of content. Thus it is important that you give keen importance to the images on your website. With the help of these images you can now optimize search engine ranking of your website effectively. There are few things which you need to know when you wish to include images to your website or blogs. These things will help you optimize the ranking in much better and faster manner.
Add ALT text to your image
Every image on your website needs to an ALT text added. When you add this tag to the image then you will be making your image a keyword rich area of your web page. The text will be describing the image in detail. However it is important that you avoid making use of the same keyword in multiple web pages of your websites. This might have an adverse impact on your optimization.
Add File Name to your image
In order to optimize search engine ranking of your website via images it is essential for you give a good file name to it. Adding a file name to the image will increase its value on the web and will crawl more frequently. This will automatically optimize search engine ranking of your image and so your website.
Look at the file type
While working on images do have a look at the image file type carefully. Go for most popular file formats worldwide like JPG, GIF, PNG, etc. You might even find other options for this. However it might not be recognized by the search engines.
Caption your image
To optimize search engine ranking of your website effectively it is important that you add a caption to your image. This caption will work really well for your image ranking. Place it immediately next to the image. It might be above the image or below or at times it might be even sideways of the image.