Yahoo! Launches Premiership Highlights Package in the UK

Yahoo! have also invested in a multi-million pound marketing campaign to attract

new audiences and promote the new association of the company with the Barclay's Premier League. By running a digital campaign in tandem with radio advertising, Yahoo! hope to reach a wide range of football fans, and draw in the crowds to their latest offering.

Yahoo! Launches Premiership Highlights Package in the UK

By: Harvey McEwan

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