In the online world environment you should really consider your new web design as your twenty four hour sales person. It is a place that people looking for a product or service can go online and find your web site and find your offerings. This is an extremely powerful and effective marketing tool as you have really got a captive audience looking to buy or at least doing their research and may purchase down the track.
It is really very impotant that your web site as it is now online is able to be found easily. You really need to be on the very first page of google as people making their online searches rarely go beyond the very first page of this search engine.
The way in which you can get to this first page is to employ the services of a experienced and established search engine optimisation company or what is commonly referred to as a SEO company. There are many of these types of companies to be found online and they if they are worth a pinch of salt will be able to get you on the first page of google. But, be warned, this is a relatuvely new arena and there are a lot of sharks out there looking for the unsuspecting business owner to take advantage of.
So make sure that once you do get your 24/7 website online that it can be found and it is working effectively and genertaing online sales inquiries. Without this ability to be found there is probably no use in having this new web site.