"appliances To The Countryside" Factory Farmers May Not Be A Win-win - Bringing Home

12 1, the "home appliances to the countryside" to extend it to 14 provinces

, starting on February 1 next year across the country, the implementation time of tentative 4 years. Farmers to buy

TV

,

Refrigerator

(Freezers),

Mobile

,

Washing machine

4 products, according to sales price of 13% for financial subsidies. Enables home appliances to the countryside 480 million units, could boost spending 920 billion yuan. (Dec. 1, "Shanghai Securities News")

Launch a "home appliances to the countryside", the real objective is not to benefit farmers, but to "maintain growth." Report made it very clear to the world financial crisis and changes in domestic and international situation, the implementation of "home appliances to the countryside", to expand domestic demand, especially consumption of rural markets, as China's current "capital growth" an urgent task. As early as the beginning of last month, Chinese Vice Chairman of the Committee of Home Appliance Hong Shibin said in an interview, "'appliances to the countryside' again because of the global financial crisis, pushed to the outlet above the waves, the reason is because the financial crisis caused in exports, while stimulating domestic demand has become a household electrical appliance industry breakthrough for all. "gave away the secret, the Ministry of Finance, Ministry of Commerce, Industry and Information Technology organized by the" home appliances to the countryside, "Do not help the home appliance industry" breakthrough "?

The "home appliances to the countryside," the peasants to buy color TV sets, refrigerators (freezers), cell phones, washing machines and four products can be 13% of sales price for financial subsidies. For farmers, color TV, refrigerators, washing machines described as "appliances Big Three" to buy these products they will weigh. This "appliance Big Three" a lot of power, the refrigerator in the rural areas who do not buy many vegetables Lay the ground there, eat on the way they pick, plus a lot of power outages in rural areas are often bought not practical, washing machine even impractical, because there is no running water in most rural. So, even if "home appliances to the countryside" to really stimulate domestic demand, nor should provide the type of appliances should be purchased regardless of what appliance gave subsidies to farmers. In fact, in addition to TV, mobile phones, the

Fan

,

Air conditioning

,

Water heater

And some

Small appliances

Such as razors, products like iron may be more affected by the peasants.

The Government or either enterprises or not to wait until the product unmarketable only think of farmers. The countryside is a huge market, the key is how to open up this market. If the "home appliances to the countryside", but Bianzhuofaer dig the pockets of farmers, the poor electrical sales to farmers, and finally the damage or the enterprise itself. The so-called "once bitten, three flies fear well," the future of your product is better, they would not buy. So businesses should not only ensure quality but also good after-sales service. Defects, to timely repair. However, remote mountain villages, precisely the service's problems, if they can not keep up, governments and enterprises show great enthusiasm and then the farmers may not be willing to buy it on.

I can not imagine the government to stimulate domestic demand, why subsidize farmers to purchase household appliances only to fill? Acquisition of equipment, clothing, electric motorcycle, bike is to stimulate domestic demand does not it? If farmers have subsidies to purchase building materials to better promote the new rural construction.

13% subsidy is not much, but not small, 1,000 yuan for farmers to purchase household appliances will also be 130 yuan subsidy. My worry is that a lot of government subsidies, domestic demand Quemei pull, fill a black hole or private subsidies swallowed.

Farmers strong purchasing power is not strong, the most important thing a farmer's pocketbook drum no. Not to mention 13% subsidy is to get more subsidies, farmers have enough money, or stimulating domestic demand can not. Thus, subsidies to purchase appliances, subsidies to farmers to buy more than needed for the development of production quality seeds, fertilizers, farm implements so that they can increase production. Farmers rich, naturally better life, and then expand domestic demand.

Stimulate rural consumption, "home appliances to the countryside" enough?

Under the influence of the financial crisis, China's export drop, to promote "home appliances to the countryside" to activate the rural domestic demand is clearly a practical wisdom. But I believe that, just by "bringing home appliances" to farmers to "subsidy" is not enough, there must be more "subsidies" follow the farmers move up to better stimulate rural consumption.

by: gaga

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