Whether you are selling a $60,000 BMW on your site or a $6.00 hosting package the person buying either product will have to first build confidence in you and learn to trust your company. This is because no matter the amount of money, throwing it away is never an option, so we want to make sure we are getting what we paid for. This is where trust comes into play as what I feel in my gut is usually the only way I know if I can trust you right? Well...more
If you are one of millions of people who are looking to find a work at home job online then you simply MUST learn to spot a scam. Online work at home scams are now frequently referred to as "Dot Cons" after the term "Dot Coms". When you are desperately seeking a work at home job, most often that not you tend to "buy" into an opportunity without doing much research. Hundreds of dollars later you'll find out the hard way that you were a victim of a...more
Let's face it, we've all been through failure. Be it online or offline, we've experienced it in some form or the other. Failure is specially hard when it's your work at home business. You've put in so much into your work at home business and sometimes nothing seems to be working. And there comes a time when you fell you have to face the facts and call it a failure. Did you actually fail? And if you did, how do you stay motivated? Is this the end of the world for you? Here are a few things to think about that might help you pick yourself up and move on towards success.Failure is a necessary step towards success. Changing your perception about "Failure" can help you overcome it. Take for instance your first swimming lesson. Did you swim the length of the pool the very first time you jumped in? Of course not. You failed the first time. You might even have failed the second time. But did that stop you? Of course not. You kept trying and kept failing. And today you can swim like a champ. So looking back do you think you really failed that first time? Or did you merely "try". Did you fail the second time? Or did you merely "try"? Failing is trying. Failing is practicing. Failing is...more
Every business needs a core - an area where it leads. Every business must therefore specialize. But every business must also try to obtain the most from its specialization. It must diversify. The balance between these two determines the scope of a business. Parents Magazine Enterprises had for thirty-five years been a successful publisher of...more
Considering going into business with your spouse? Or have you taken the plunge already?Allow me to introduce myself.My name is Lani Voivod. I co-own a brainstorming, marketing strategy, and content development business - Epiphanies, Inc. - with my husband, Allen.We've been married since 2000, parents since 2002, and officially incorporated as a...more
The key to getting your reader to pay attention is simple - give her something to learn!Claude C. Hopkins was one of the early greats of advertising and maybe the greatest innovator the industry has ever seen. He invented the money-back guarantee, free trials and the whole concept of market testing; but perhaps his most brilliant stroke was realizing that advertising could succeed by educating the customer.Hopkins used this wisdom to grow Van Camps' pork and bean business. Hopkins did research and found that 94% of housewives were baking their own beans at home and only 6% were buying canned beans.So Hopkins ran an advertising campaign explaining how it took 16 hours to bake beans at home, and that you could never make home-baked beans digestible. He talked about crusty beans on top and mushy beans on the bottom. Then he highlighted the process Van Camp's used to select their beans; the soft water that they used; and how they made the skins less tough by extracting the lime. He emphasized the steam ovens where the beans were baked at 245 degrees in sealed containers so no flavor was lost. Then finally he offered a free sample so customers could compare.The campaign was a huge...more
Tired of finding colored pictures among your invoices? Have you ever discovered random lego pieces among your inventory? If so, you must own a home business, and you must be working from anywhere in the house but your very own office. So you need a...more
A top executive called up me late in the night. He was still awake at 3 o'clock. He told me that he has not been sleeping for last 3 nights. Problem at his working place is working it effect on his marital life with wife. Although problem in...more
Whether you are starting up a new business or you already have an established company, the importance of a business plan may be over looked. Yes, they can take some time to draw up but just think of your business plan as a map of a country. Without...more
Every money making opportunity that you see boils down to one common thing: idea. As you know the best ideas pay. The most creative ideas pay. The best thing about ideas is it's free and everybody has the capability to think of ideas.In order to be...more
Ever heard the saying, "It takes Money to make Money"? The principle of borrowing money from banks and other credit agencies to make money has been a relatively basic assumption since early trade days. Existing business owners may want to expand...more
The Advanta Platinum Business Card is designed for you if you are a business owner looking to consolidate business expenses onto one credit card account. You don't have to pay any annual fee and the introductory APR is set at 0% on purchases and...more