Cheryl Rickman runs her own group of businesses CherryJam - with her partner James in Hampshire. Her first company WebCritique a web copywriting and marketing consultancy, helps other businesses to improve their online presence and Cheryl provides workshops to local businesses on these issues. WebCopywriter was borne from WebCritique and provides web copy for small and large businesses alike. Her clients include AnitaRoddick.com, Business Link...more
1. Ask visitors to subscribe to your e-zine. It's a good idea to also give them a freebie when they subscribe.2. Have them sign-up to get access to download a free ebook. The subject of the ebook should be related to your target audience.3. Give your visitors a free membership inside your member's only web site. Have them sign-up to receive a user name and password.4. Hold a free contest or sweepstakes at your web site. Ask them to give you their...more
I'm sure that you as a business owner, have discovered the value of using your time wisely. When it comes to running a business, time is money. Your work, time and resources should be directed toward increasing revenue in a balanced schedule. Your time should be spread among the following areas: planning, taking work breaks, celebrating and reflecting. The following list of time-savers addresses each of these areas. These ideas are designed to encourage saving time, by balancing the use of your time.Write your to-do list. Remember to include no more than five items. You can always remove or add items, as your schedule permits. The purpose of this time-saver is to establish a specific focus for your work day.Choose the highest priority project. LIst all actions that are necessary to complete that project. Choose one action, complete it and continue through your list. The purpose of this time-saver is maintain the focus of your work day.Use a timer or other device, so that you can focus on completion of your project. Remember that you can also listen to a tape, CD or a radio or television program. Choose the device that is least distracting to you. The purpose of this time-saver is...more
Abstract: learn how to gain visitors' trust by studying how online casino websites have overcome enormous obstacles to building trust among site visitors.Online gambling is one of the fastest growing segments of ecommerce in the US, an especially impressive feat since it is illegal in the US. Due to their illegal status, gambling sites face high...more
The term financing is commonly used to explain the acquisition of loans from banks or other financial institutions. Financing is usually provided to business owners, either to be utilized as start-up capital or to support an on-going business. Some businesses may require financing to help them through a rough patch, or simply to provide some...more
In order to make a success of your website or online business, it is obvious that you will need customers. Although everyone who visits your page will not become a customer, they must have some interest in your product or service that brought them there in the first place. Therefore their a potential customer. Potential customers are much more likely to become actual customers if you make an effort to keep in touch with them. This essential marketing tool is called and opt-in list.An opt-in list will allow you to keep track of your potential customers by obtaining their email address in order to keep them informed about the latest updates for your product or service. You can create your own opt-in list or you can use an opt-in list creator that is available online from several sources. The benefits of creating your own opt-in list is that you will be able to send personal messages to the potential customers and they will not need to do anything, whereas with commercial opt-in lists, the customer will receive a generated message and will be required to verify their acceptance of the message.An important part of creating a successful opt-in list is to keep in mind that potential...more
Pablo Picasso, was once asked by a journalist "what does it feel like to be Picasso, master of the arts?"Picasso slowly reached into his pocket and pulled out a dollar bill. He took a pen in his hand and signed the dollar bill before handing it to...more
1. Reduce Overtime. Overtime is expensive, but a little preplanning of your work schedules will go a long way here. The feast or famine cycle that many businesses go through can drive costs up without a corresponding increase in sales. The trick...more
Mark Anastasi is a walking, talking, self improvement dynamo and his entrepreneurial journey has been a fascinating one. He is the kind of guy that is only too willing to share his knowledge and experience for the benefit of those around him. He...more
Better than offline promotion such as press releases, talks, or networking? Better than search engine placement, banner ads, ezines and news groups?Yes! The number one way to promote your service and your products is through informational how-to...more
Almost all governments across the globe are funded- in some form - by the taxation of its citizens. Certain of the taxes are collected at the time of sales or service whereas certain others in a 12 month period or at the end of what they call a...more
Your home page needs to grab your visitors by the collar--persuade and engage them.You have the power to gain your visitors loyalty, to book mark your site, and eventually, to buy your products if you write irresistible, streamlined copy that...more