With its 500 million members, Facebook marketing has become a must. Yet, when you look at it closely, very few businesses are actually able to utilise Facebook effectively. One of the trends you'll continually observe is the obsession to increase the number of company fans. This may be a popular strategy but it isn't necessarily a very good one. Similar to the way that SEO is more than just about rankings, web marketing on Facebook also requires...more
What would you imagine to be the toughest industry to market to? A recent survey carried out for Marketing Week asked its candidates just that. They discovered more than half of those asked thought that the tobacco industry was the hardest to market. Looking at the factors and problems that marketers are faced with every day, it wont come as a surprise that tobacco products are viewed among the hardest out there to promote.We need to consider...more
There are thousands of affiliate programs to choose from, presenting you with a bewildering array of programs and products around which to base your online business. Which to choose? Proceed with caution. Choosing your affiliate program will be one of the most important decisions you make. This article focuses on the things you should look out for in making this decision.Finding the right affiliate program is a little like getting married. I'm just kidding. It's nothing like getting married. But it is fair to say that finding the right affiliate program requires care because being involved with the kind, one that does not deal honestly with you or treat you as a valuable partner, can be the road to much heartache.How to choose the right program? Here are some suggestions:1. Find a program that genuinely interests you. How do you know if it interests you? Try the program. If you think it is interesting and of good value, your customers probably will as well. Moreover, a keystone of building trust and credibility with your customers is being knowledgeable about your recommendations and being more than just a shill that gives recommendations on behalf of the highest...more
Putting to work promotional cups and mugs in advertising a business is a common practice nowadays. Many companies consume their money on corporate giveaways not only as a mechanism for building up the image of their brand but also for grabbing the interest of new customers. These products have also been capitalized as an incentive for performing...more
Changing DemographicsWe gave a presentation on changing UK demographics at the Marketing Week Conference in June 2010. This is the slide pack from that presentation, which focuses on the changes in the population over the next five years and the issues for retailers. It concentrates on the 15-24 year olds and the mature shopper and...more
To help you avoid this potential problem I have put a few tips and strategies together that should be extremely beneficial if you are going to take the plunge and invest your money.Keeping this in mind let's consider a few of the important points.1) Firstly, you need to determine what kind of person you are and what type of investor you will be. Perhaps you will be challenger, follower, niche player or even leader. These are the main types of personality when investing in stocks and you want to do your research in order to determine which one you are, so that you will better know how to invest your money. But which one is which?- Leader: This type is extremely dominant in the market and they make risky decisions that may not make a return on their investment. Although this is perhaps not for everyone, if it is done in the right way then it can be very profitable.- Follower: A follower will follow the lead of the leader. Make sense? This type of investor will follow trends and observe the market and just follow other key players in order to make a decision. If you decide to take this method, which can work for some, then you will always be behind the trend and always...more
One of the best places to look into when you are looking to promote products and services as an affiliate is ClickBank. ClickBank is one of the best affiliate networks to consider for promoting digital products. Often the commission...more
ACNinc is a great company but do you have the knowledge and mlm marketing strategies to reach your full potential.ACNinc is the World's largest multi-level marketing (MLM) business offering telecom services and other services and also provides ACNinc...more
Believe it or not, I'm going to illustrate an affiliate marketing example that you can use yourself to make easy money.I know that sounds ludicrous and a hype-ish claim, but bear with me.You see, most of the Internet marketing gurus out...more
The concept of teaching a man to fish and you feed him for a lifetime has gone by the wayside with CopyNProfit which simply gives you the fish. Their website boast that it is "so easy a baby could do it". They claim to have a number of...more
Affiliate marketing is deemed as one of the most lucrative and financially rewarding work opportunities online. If you have opted to join paying affiliate programs, you must be excited to make your first affiliate sale. But don't get too excited yet...more
"N 2010, the first snowfall frequent than in the past to some of ... ...", this thought has gone in the rain and snow, recently turned the direction of the earth back to the north, the northeast has been approaching planting season, the...more