Peter Wolfing: leadtoolbox@gmail.comMOBILE MARKETING TRENDS, SOME THINGS TO KNOW!Marketing a business we all know is the only way to keep existing clients and attract new clients. Marketing being one of the most important tools where improving your business financially is concerned has over the years take n different forms. Formally, many companies were not interested in mobile marketing trends like road shows, outdoor advertising in general or...more
Peter Wolfing: leadtoolbox@gmail.comEvery minute around the world millions of SMS are sent. Todays dynamic and fast changing world, it is compulsory to reach customers anywhere and at any selected time. Mostly by the youngsters to stay in touch with their friends. But in the recent couple of years the SMS has been used in the business also. Smart companies followed SMS as a cheap and result oriented marketing tool as it delivers the requested...more
Peter Wolfing: leadtoolbox@gmail.comMarketing is ever evolving, and so must you. Know how to bring technology to your advantage. Here are some of the top ways to reach customers on their mobile device;1. SMS and MMS MarketingSince the introduction of mobile phones back in early 2000s, SMS or text marketing has evolved as another important medium of direct advertising. SMS marketing mainly involves the collection of consumer mobile phone numbers usually by registration of the customer using a keyword sent to a short code. Upon registration, the customer mobile phone number is added to a messaging platform database which sends mass messages of special promotions or updates. Because SMS marketing provides some sort of a personalized update system from a firm, it does not only help in convincing potential repeat customers but also builds the foundation for a customer brand loyalty.MMS (Multimedia Message Service) marketing is almost the same as SMS marketing in terms of its function. The main difference is perhaps MMS messages are media rich. With higher functionalities, this type of advertising is generally more interactive. MMS messages may even contain links that can drive traffic...more
Peter Wolfing: leadtoolbox@gmail.comMobile marketing is a very effective form of advertising products and services to potential customers through mobile communication systems. Mobile marketing can be done in several ways such as using SMS, MMS (Multimedia Messaging Service), Internet, Mobile applications etc. SMS marketing is one of the easiest and...more
Make the Most of Your Marketing MeetingsWhat’s worse than sitting through a long meeting? A long meeting that doesn’t get anything accomplished.Here at SproutLoud, we recently had a meeting about meetings. Although that may sound a bit redundant, it was incredibly productive – we put in place a few structural rules so our meetings...more
Distributed Marketing through E-mail – Should You Empower your Sales Channel Partners?Should You Empower your Sales Channel Partners with e-mail tools? Better yet – why should you care? Many companies already have their e-mail strategy and systems well matured and established. E-mail systems are plentiful – both to the corporate user and the local marketer.ExactTarget, Silverpop and Lyris are all examples of companies with enterprise-level systems to administer strong e-mail marketing campaigns. MyEmma, Constant Contact, etc. are all examples of local marketer tools being used to run SMB e-mail programs. However, these software applications are usually built for the corporate or the local marketer, rather than both, and lack the features, ease of use and functionality required by both ends of a sales channel ecosystem.If you are a marketing manager in a distributed marketing organization – (organizations that need their brand, products and services to be represented consistently across multiple marketing media at the local level, and especially when marketing decisions are decentralized and deferred to the businesses and people marketing locally) – you...more
When it comes to MLM Marketing there are literally dozens if not hundreds of ways that you can do this. One of the best ways and the beautiful thing about this business is word of mouth marketing. Its free and allows anyone with a burning desire to...more
When it comes to MLM Marketing there are literally dozens if not hundreds of ways that you can do this. One of the best ways and the beautiful thing about this business is word of mouth marketing. Its free and allows anyone with a burning desire to...more
The ones that are not aware of email marketing might wonder what is this buzzword is about. The thought that comes to mind is that didnt spam end email as a marketing tool? At the same time, if spam did put an end to it then what about social...more
Medical search engine optimisation is something that many companies working within the industry pay large amounts of money for over the years because in the modern era, it is impossible to attain success without a web presence that works for you....more
Last evening when I was invited over a cup of coffee at Barista by a friend, I was only told that I should be prepared to take back home something much more than the coffee, that would probably change my life. With deep curiosity and sky touching...more
Probably the most effective organizations spot a great deal of benefits on establishing long-term human relationships making use of their shoppers. The business world nowadays is extremely aggressive and there's a need to fiercely protect an...more