modelling: all you need to know before you decide to be a model
modelling: all you need to know before you decide to be a model
Modeling: just before you decide to be a model
Modeling seems to be a perfect escape for girls who wish to make a killing overnight. Why not? It is often associated with the very finest things in life- elegance, sexiness, designer clothing, jewelry, exotic locations and most of all beauty. It's the only career in this world that relies on beauty 100%. All those other factors still circumnavigate around beauty as you have to be beautiful first before other things are considered. As a matter of fact most of the women worldwide are aspiring to be like models in one way or another through the way they dress, eat and carry themselves out generally and this is mainly because of the cultural frameworks that we live in. To women beauty is prestigious and right from their days in school boys are approved socially by academic success whereas girls are approved for being slim (Gilligan, Lyons, Hammer &Willard 168)
What would be models don't know is that behind those beautiful girls that enhance products worldwide just by posing is that modeling is a difficult job that requires one to perform emotional labor, sell themselves to clients and agents, to create illusions for observers and the camera, and worse still find dignity in a job that is often degrading and humiliating. From this we can deduce the fact that models face a lot of challenges in a career where one is judged based on looks and more so viewed as an object and not a human being. Just like marketing modeling involves selling of products to potential customers although in a different way as the models themselves are mere objects that wear products that the companies wish to sell. The difference here is that whereas a marketer directly influences a potential customer to buy a product and actually enhances a purchase, a model only uses visual appeal to make a person want to buy the product.
The first rule of this career requires models to watch their bodies carefully and treat them as assets. This in essence is objectification of human beings as they have no control over your bodies and themselves and have to fit into a system that is put there by the market. For instance they have to achieve the required height, age, weight and complexion. Apart from that they are required to alter their feelings in order to achieve the look that the audience desires. These are the codes that are set by the industry and if you can't achieve them then you have no business being there. You just have to live in a life you are not comfortable with. Period. Just imagine for a minute having to starve yourself as part of your career and having money but not being able to spend it on food.
It is also very difficult to achieve superstar status in this industry where one is judged according to their looks. The main reason for the influx of girls who dream to be models is the over glorification of the career by the media all over. Take for instance how many talent searches for models take place in a year? America's next top model by Tyra is now almost becoming a clich and there are several others coupled with millions of modeling agencies that promise to turn aspiring models into overnight celebrities like Naomi Campbell.
Modeling seems to be a perfect escape for girls who wish to make a killing overnight only to realize that there is simply too much competition, criticism, rejections and having to pretend on all occasions which are quite hard. On top of that modeling is a tough career where apart from hard work, luck is also a great factor. For instance models only present themselves to potential clients without knowing whether they would be chosen for the job. This is because a client already knows the aspects he is looking for and it's up to you to fit them and most of the times you don't have control over them. For example if your eyes don't match what is needed and although your complexion, height, teeth and all other aspects match you are out. It is as difficult as that.
Women have for a long time been judged by the way they look and modeling is a perfect example. The main reason for this is the culture that people live in where femininity is very different from masculinity. Over the years femininity has increasingly been sexualized and with the society taking a lot of control over the sexuality of women making them to try as much as possible to become sex objects (Holland, Blair & Sheldon 7). As noted by Holland, Blair & Sheldon being a woman is all about being a perfect sex object and a model is the a perfect example of a woman with all the aspects of femininity. For instance if you visit a number of gyms you will be shocked to find out that most of the young people you will meet are women as compared to men.
Most of the women are also very conscious with their diets and would rather be hungry than increase weight and actually all the fabulous outfits are designed for slim women. While most of the men aspire to be successful financially most of the women aim to achieve physical resemblance like their favorite and famous super models. It is common to find a woman asking her girlfriends about her similarity to Tyra Banks and not whether she is on the way to becoming as successful as Bill Gates or Barrack Obama.
Modeling is a good career once you reach superstar status but before that it involves a lot of rejections, tears and trials and although all those who have made it to endorse various products and pages of glamorous magazines look beautiful and smiling the smiles are only covers. Deep inside these models are even tougher than rugby or American football athletes. So are you beautiful but tough inside?
Further read
Anthony Winkler C, Metherell Ray J. writing the research paper: seventh edition. Wards worth: Boston, 2008.
Blair M., Holland J. and Sheldon S,. Identity and diversity. Gender and the experience of education. Great Britain: WBC, 1995.
Gilligan C, Lyons N, Hanmer Trudy J & Willard E making connections: the relational worlds of adolescent girls at Emma Willard school. Harvard: USA, 1989.
Mears A, Finlay W. Not just a paper doll: How models manage bodily capital and why they perform emotional labor. Journal of contemporary ethnography, vol 34, No 3, June 2005 317- 343: Sage publications, 2005.
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